
Director, Product Marketing
Adobe
full-time
Posted on:
Location Type: Office
Location: San Jose • California • United States
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Salary
💰 $170,000 - $320,000 per year
Job Level
About the role
- Lead go-to-market strategy for emerging Analytics products that generates demand in partnership with marketing and sales —defining market opportunity, positioning, messaging, launch strategy, success measurement, and growth plans.
- Partner closely with Product Management to shape product vision, roadmap priorities, and readiness for market adoption.
- Deliver compelling presentations to customers and partners to create and progress sales and business development opportunities.
- Engage directly with early customers of products to drive product adoption, use case value realization, customer advocacy, and creation of testimonials and success stories.
- Drive cross-functional alignment across product, sales, enablement, communications, and partner teams to bring new capabilities to market quickly and effectively.
- Develop and iterate on differentiated narratives that connect the value of Adobe’s Analytics portfolio to real customer problems—across marketing, product, and business audiences.
- Enable the field and ecosystem, equipping sellers, consultants, and partners with compelling stories, content, and tools that accelerate adoption and revenue growth.
- Foster a culture of creativity, growth, and collaboration, championing feedback loops with customers and internal teams to iterate rapidly and continuously improve.
- Represent Adobe externally, serving as a thought leader and spokesperson on the future of analytics, measurement, and AI-driven insights.
Requirements
- 10+ years of experience in product marketing or go-to-market leadership for SaaS, analytics, or AI products.
- Proven success taking new products or innovations to market, ideally within enterprise software or data/insights ecosystems.
- Strong ability to connect product capabilities to market trends, customer needs, and business outcomes.
- A builder’s mindset—comfortable operating with agility, testing and learning, and influencing across functions in dynamic environments.
- Excellent storytelling, executive communication, and presentation skills.
- Experience collaborating with global sales, product, and marketing teams in a matrixed organization.
- A passion for data, insights, and helping businesses unlock intelligence from their customer experiences.
Benefits
- Health insurance
- 401(k) matching
- Paid time off
- Flexible work arrangements
- Professional development opportunities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
product marketinggo-to-market strategySaaSanalyticsAI productsmarket opportunity analysissuccess measurementproduct visionroadmap prioritizationcustomer advocacy
Soft skills
storytellingexecutive communicationpresentation skillscollaborationcreativitygrowth mindsetagilityinfluencingfeedback loopscustomer engagement