adaption

Founding GTM Lead, North America

adaption

full-time

Posted on:

Location Type: Hybrid

Location: San FranciscoCaliforniaUnited States

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About the role

  • Define our ICP (Ideal Customer Profile), design our outreach sequences, and build the initial sales assets (decks, demos, white papers).
  • From cold outbound and technical discovery to procurement and closing.
  • Distill complex prospect objections into actionable product requirements. You are the bridge between "what the market wants" and "what we build."
  • Stand up the GTM stack (CRM, data enrichment, sequencing tools) with an eye toward automation and clean data from Day 1.

Requirements

  • 4–8 years of experience, ideally as a founding or "first 5" sales hire at a high-growth Series A/B startup. You’ve seen the transition from "founder-led selling" to "scaled GTM."
  • You understand the modern AI stack. You can explain the trade-offs of different LLMs or integration patterns to a CTO without needing a Sales Engineer to join the call.
  • You find manual tasks (like lead sourcing) annoying enough to automate them, but you’re scrappy enough to do them by hand if it means closing a deal.
  • You write with clarity and punch. Whether it’s a LinkedIn post, a cold email, or a Board update, your communication is your superpower.
Benefits
  • Flexible work: In-person collaboration in the Bay Area, a distributed global-first team, and quarterly offsites.
  • Adaption Passport: Annual travel stipend to explore a country you've never visited. We're building intelligence that evolves alongside you, so we encourage you to keep expanding your horizons.
  • Lunch Stipend: Weekly meal allowance for take-out or grocery delivery.
  • Well-Being: Comprehensive medical benefits and generous paid time off.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
sales strategyoutreach sequencessales assetstechnical discoveryproduct requirementsGTM stackautomationdata enrichmentlead sourcingcommunication
Soft Skills
claritypersuasivenessscrappinessadaptabilityproblem-solving