Senior Account Manager, Events
Acosta
full-time
Posted on:
Location Type: Remote
Location: Canada
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Salary
💰 CA$90,000 - CA$120,000 per year
Job Level
About the role
- Lead operations for multiple multi-day, large scale in-person and digital branded events from concept phase through to production, post-event reporting and ROI analysis; ex. tradeshows with 1000s of attendees
- Build attendee excitement and generate broader event awareness by leveraging existing channels for amplification, thinking creatively about new touch points
- Orchestrate end-to-end creative pipelines by partnering with brand and design teams to deliver digital assets, motion graphics, and localized content packages, ensuring brand consistency across all virtual touchpoints
- Architect integrated cross-functional channel strategies (ex. CRM, Social, PR, and Developer Marketing) to synchronize messaging across tease, launch, and recap campaign phases, maximizing audience retention and driving post-event conversion cycles
- Interact with and manage multiple vendors, partners, company executives and a wide range of functional groups within Google
- Develop and provide clear and proactive internal comms that ensure cross-functional and stakeholder buy-in every step of the way
- Provide structure and organization by developing an efficient operational model, managing multiple workstreams, driving project timelines, and collaborating cross-functionally
- Create and maintain project documentation such as project bill of materials, tracking, reporting, learnings, and recaps, and managing efficient meetings and capturing workstream next steps
- Drive a through line between events to align strategies across multiple events, finding efficiency gains across events and identify time savings for the wider team
- Manage and implement all attendee-facing proactive and reactive comms and set audience acquisition strategies
Requirements
- 7+ relevant years of event management; Bachelor's degree (BA/BS)
- Experience coordinating across large cross-functional organizations and navigating a multitude of stakeholders
- Ability to work smart in a fast-paced, high-pressure, high-growth environment and must be willing to travel and work long, flexible hours
- Excellent written and verbal communication skills, with the ability to adapt based on audience and/or communication channel(s)
- Highly organized, with a strong attention to detail
- Experience planning, managing, and delivering global marketing programs and events
- Self-starter who can drive multiple projects spontaneously, jump in with strategic recos, is a collaborative thought leader, and is willing to step in to help as needed
- Team player who can work calmly and quickly in high-stress and can be adaptive in a fast paced environment
- Project management experience working with stakeholders including: regional teams, cross-functional teams, internal leadership, and external agencies (managing expectations, updates, etc)
- Proficiency and experience managing and drafting cross-functional team and stakeholder comms and updates (status notes, exec updates, newsletters, etc)
- Exceptional budget management and negotiation skills
- Experience presenting to and interacting with cross-functional stakeholders and senior leaders (across marketing, PR, product, engineering, UX, BD, Finance)
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
event managementproject managementbudget managementglobal marketing programscross-functional coordinationROI analysisdigital asset creationaudience acquisition strategiescommunication strategystakeholder management
Soft Skills
excellent written communicationexcellent verbal communicationhighly organizedattention to detailself-startercollaborative thought leaderteam playeradaptabilityability to work under pressurestrategic recommendations
Certifications
Bachelor's degree (BA/BS)