32Co

Marketing Executive

32Co

full-time

Posted on:

Location Type: Hybrid

Location: LondonUnited Kingdom

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About the role

  • Develop and deliver compelling content (blogs, case studies, social posts, video scripts) that supports our business objectives.
  • Translate complex clinical or technical information into clear, engaging storytelling.
  • Own content performance reporting and optimisation across platforms.
  • Help build a distinctive, trusted brand in the healthtech space.
  • Create and support integrated campaigns to grow awareness and engagement.
  • Ensure consistency of tone, style, and visual identity across all touchpoints.
  • Manage and grow our presence on LinkedIn, Instagram, and emerging channels.
  • Foster engagement with clinicians, partners, and advocates in our community.
  • Experiment with new formats and trends to increase reach and relevance.
  • Apply SEO best practices to all written content.
  • Track key metrics and make data-led recommendations to improve organic reach and conversion.
  • Collaborate with product, sales, and design to align content and customer journey.
  • Contribute to PR campaigns, webinars, events, email marketing, and other experimental initiatives to scale awareness and trust.
  • Be proactive in pitching new ideas that help us stand out

Requirements

  • Strong academic background.
  • 2+ years of marketing experience, ideally in a fast-paced startup
  • You're a natural generalist, happy to experiment, iterate, and learn on the go.
  • Proven content marketing and storytelling skills.
  • Understanding of SEO, digital marketing, and basic PR tactics.
  • Comfortable analysing data and making performance-driven decisions.
  • Deep interest in healthcare, innovation, and helping people.
  • A proactive self-starter who takes initiative and thrives on ownership.
  • Growth mindset - you’re curious, resourceful, and constantly looking to learn.
Benefits
  • Competitive salary based on experience
  • Build the Future of HealthTech; we’re tackling a multi-billion dollar challenge with real-world impact.
  • Join a company seed-funded by top VCs with a multicultural, ambitious, high calibre and performing team.
  • Birthday day off - because no one should work on their birthday!
  • Team perks, including regular team lunches, quarterly socials and an annual retreat.
  • Flexible working arrangements, splitting time between home and our vibrant London office.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
content marketingstorytellingSEOdigital marketingdata analysisperformance reportingcontent optimisationcampaign creationemail marketingPR tactics
Soft Skills
proactiveself-starterinitiativegrowth mindsetcuriosityresourcefulnessadaptabilitycollaborationengagementcommunication