32Co

Chief Marketing Officer

• Develop and deliver compelling content (blogs, case studies, social posts, video scripts) that supports our business objectives.
• Translate complex clinical or technical information into clear, engaging storytelling.
• Own content performance reporting and optimisation across platforms.
• Help build a distinctive, trusted brand in the healthtech space.
• Create and support integrated campaigns to grow awareness and engagement.
• Ensure consistency of tone, style, and visual identity across all touchpoints.
• Manage and grow our presence on LinkedIn, Instagram, and emerging channels.
• Foster engagement with clinicians, partners, and advocates in our community.
• Experiment with new formats and trends to increase reach and relevance.
• Apply SEO best practices to all written content.
• Track key metrics and make data-led recommendations to improve organic reach and conversion.
• Collaborate with product, sales, and design to align content and customer journey.
• Contribute to PR campaigns, webinars, events, email marketing, and other experimental initiatives to scale awareness and trust.
• Be proactive in pitching new ideas that help us stand out

Marketing Executive