12th Tribe

Product Marketing

• Own the planning, execution, and operational oversight of all marketing campaigns and product launches.
• Ensure performance, ecommerce, and brand initiatives are delivered on time, on budget, and with creative excellence.
• Manage deadlines, streamline workflows, enforce creative processes, and maintain leadership visibility across all initiatives.
• Maintain and enforce the full marketing & GTM calendar, including campaigns, product launches, seasonal initiatives, and omnichannel activations.
• Drive accountability for all marketing and creative deadlines, including ads, banners, emails, social content, influencer activations, and campaign assets.
• Oversee creative operations: manage workflow systems, enforce briefs and rules, and ensure designers and creative teams follow processes consistently.
• Develop, implement, and maintain SOPs and repeatable workflows for marketing, creative production, and campaign launches.
• Track creative production and performance reporting, ensuring assets meet quality standards and align with strategic objectives.
• Organize and manage creative tools and platforms to streamline processes, improve collaboration, and reduce bottlenecks.
• Coordinate cross-functional teams (marketing, ecommerce, brand, design, creative) to remove blockers and ensure seamless execution.
• Manage budget tracking and forecast approvals for marketing initiatives, ensuring alignment with leadership before launch.

Marketing & Creative Operations Manager – Omni-Channel, GTM

Manager

• Leads the daily opening and closing procedures for the store
• Partners with the General Manager to lead the recruitment, onboarding, training and development of all staff
• Helps to Identify, create and manage the execution of all store business plans to drive performance results and maximize business opportunities
• Monitors daily, weekly, and monthly sales goals of each team member and provides regular feedback, coaching and counseling on performance
• Ensures all employees provide excellent customer service and experience at all times
• Assists with the development of all Retail Associates; motivating them to meet store goals
• You lead by example and interact with customers in-store to assess their style needs and offer personalized recommendations
• Create a positive shopping environment for each customer that walks into the store
• Lead clothing try-ons and PK sessions with stylists
• Style yourself according to the 12th Tribe aesthetic and inspire others with your outfits
• Assist SM in creating visually appealing displays and merchandise arrangements
• Ensure the store is secured at closing by checking if the doors are locked, alarms are set and all safes are locked
• Work with SM to assure store is tidy and maintained

Marketing & Creative Operations Manager – Omni-Channel, GTM

Assistant Store Manager