
Channel Growth Manager
1-800 CONTACTS
full-time
Posted on:
Location Type: Hybrid
Location: Draper • Utah • United States
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About the role
- Lead the end-to-end execution of new, performance-oriented offline and emerging growth activations.
- Partner with Brand and Analytics to align creative and evaluate results.
- Design and document roadmap for launching, evaluating, and scaling new growth opportunities.
- Lead test-and-learn initiatives, turning experiments into clear case studies and recommendations for broader rollout.
- Own and evolve the affiliate channel, focusing on incremental growth, not just capturing existing demand.
- Manage and challenge our affiliate agency, setting expectations, evaluating performance, and improving efficiency and impact.
- Develop frameworks to assess when affiliate acts as a growth lever vs. a promotional tool and recommend the right strategy accordingly.
- Partner with pricing, analytics, and marketing to support and evaluate specific growth initiatives and promotional opportunities.
- Contribute insights and recommendations to broader promotional strategy based on learnings from tests and new channel initiatives.
- Continuously test hypotheses, identify trends, and refine our approach to finding the next growth opportunity.
Requirements
- Strong business and growth acumen, with experience launching or owning growth initiatives, channels, or partnerships.
- Comfort operating in ambiguity—excited by open-ended problems and building structure where none exists.
- Analytical mindset with the ability to evaluate performance, forecast outcomes, and translate insights into action.
- Experience testing new ideas and documenting results in a way that others can learn from and replicate.
- Clear communicator who can align stakeholders around priorities and next steps.
Benefits
- Free eye exams for your entire family
- Deep discounts on lenses, glasses, and other services
- Amazing healthcare coverage
- 401(k) match
- Flexible PTO
- Tuition reimbursement program
- In-house restaurant with highly discounted meals (Steak dinner under $6)
- Free snacks, ice cream, and drinks every day
- Full onsite gym
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
growth initiativesperformance evaluationdata analysishypothesis testingcase study developmentaffiliate marketingpromotional strategyroadmap designtrend identificationstrategy recommendation
Soft Skills
business acumengrowth acumenanalytical mindsetclear communicationstakeholder alignmentproblem-solvingadaptabilitycollaborationleadershipcreativity