Product Marketing

• Own product marketing release strategy across multiple products, solutions, and market segments
• Develop and refine positioning, messaging, and value propositions
• Lead end-to-end GTM marketing planning for new product releases and launches
• Serve as a product evangelist internally
• Gather and synthesize market, customer, and competitive insights

Director, Product Marketing

• Lead, develop, and grow the Technical Arm of our Revenue Operations team
• Set the technical bar on the team: code review standards, documentation discipline, AI-tool fluency, and a culture that treats data quality as standing infrastructure.
• Own career development for each direct report — clear growth paths, regular feedback, and stretch assignments.
• Define and evolve the team’s operating cadence: sprint planning, post-mortems, vendor reviews, and platform release management.

Manager/Senior Manager, GTM Architecture and Automation

• The Senior Manager, Product Marketing plays a strategic and highly visible role in developing and executing go-to-market strategies, positioning, messaging, and enablement for Duck Creek Technologies' product portfolio.
• Partner closely with Product Management, Sales, and broader Marketing teams to articulate the value of Duck Creek's solutions to internal and external stakeholders.
• Lead go-to-market planning and execution for product launches, feature releases, and strategic initiatives in collaboration with cross-functional teams.
• Develop customer-facing content and collateral, including datasheets, solution briefs, presentations, videos, and case studies.
• Measure and optimize the effectiveness of product marketing programs, using data-driven insights to inform strategic decisions.

Senior Product Marketing Manager

• Own the narrative: Develop and steward SignalWire's category story from the foundational positioning document to the language that shows up in every customer-facing touchpoint.
• Drive messaging and positioning: Build crisp, differentiated messaging for our developer and enterprise audiences. Run win/loss analysis, competitive research, and customer interviews to ensure positioning is grounded in evidence, not assumptions.
• Lead category creation: Partner with leadership to define, name, and evangelize the Voice AI category. Create the frameworks, thought leadership content, and analyst/press narratives that establish SignalWire as a defining voice in an emerging market.
• Enable go-to-market: Equip sales organization with battle cards, pitch decks, objection-handling guides, and competitive intelligence. Own launch coordination for new products and platform capabilities from positioning brief to GA.
• Be the voice of the customer: Conduct ongoing interviews with developers, enterprise buyers, and partners. Synthesize insight into actionable intelligence that sharpens product, sales, and marketing across the funnel.
• Shape analyst and press relationships: Represent SignalWire's category POV in conversations with industry analysts (Gartner, Forrester, IDC) and technology press. Help build the external narrative that defines how our market is understood.

• The GTM Strategy and Operations Lead is a critical architect of our revenue engine.
• We are looking for a hands-on, execution-focused candidate to rebuild our Go-To-Market (GTM) infrastructure, transitioning the company from legacy, manual processes to a scalable, unified source of truth.
• You will work very closely with the GTM cross-functional team, including Account Management, Partnerships, Marketing, and Finance, to ensure the technology and data-driven insights empower the entire organization to sell and scale more effectively.
• Integrate AI workflows (e.g., meeting transcription, automated CRM enrichment) to automate manual data entry for the field, allowing AEs and AMs to focus strictly on selling and supporting customers.
• Leverage AI-driven intent data and predictive signals to surface "next-best-action" recommendations for the field to improve win rates.
• Build AI-assisted automation within Salesforce and HubSpot to eliminate manual data hygiene tasks and ensure real-time data accuracy.
• Design and maintain a data-driven territory model by segmenting accounts based on Tier, Line of Business, and Segment to ensure high-intent alignment.
• Use "Speed to Sale" metrics to determine where to deploy sales resources or adjust account assignment to avoid lead stagnation and ensure equitable quota distribution.
• Build models to identify "whitespace" within existing accounts, helping AEs prioritize which customers are most likely to convert for specific product cross sells or upsells.
• Maintain 100% accuracy on account fields to provide AEs and AMs the visibility needed for high-impact lead generation and cross sell opportunities.
• Own the day-to-day administration and workflow design for Salesforce, HubSpot, and ZoomInfo.

GTM Strategy and Operations Lead

• Establish and continuously sharpen positioning and messaging for Fairmarkit's autonomous sourcing platform and supplier marketplace, — tailored to CPOs, procurement leaders, and finance stakeholders on the buyer side, and to supplier relationship and business development teams on the supply side
• Build AI-native PMM workflows from the ground up: use LLMs, automation, and purpose-built tooling to produce high-quality content, run research, and keep pace with a fast-moving product org without sacrificing depth
• Lead end-to-end go-to-market for new features and major launches — from narrative and packaging through naming, pricing input, launch plans, and post-launch analysis
• Partner closely with Product to influence the roadmap using customer, market, and competitive insights, especially around agentic AI use cases, UX, and procurement workflows
• Build and maintain core messaging frameworks, battlecards, and objection-handling guides; enable Sales and Customer Success through trainings, playbooks, and ongoing deal support
• Collaborate with Demand Gen, Brand, and ABM to develop integrated, product-led campaigns that drive pipeline, win rate, and expansion in target accounts
• Own core customer-facing assets including— decks, one-pagers, explainer pages, release notes, in-app education — for both buyers and suppliers, clearly communicating new capabilities and driving adoption across the marketplace
• Conduct market, buyer, and competitive research on procurement technology, source-to-pay, and AI/agentic platforms to identify whitespace and sharpen differentiation
• Champion the voice of the customer: synthesize qualitative and quantitative feedback from both procurement teams and suppliers into insights that shape product strategy, messaging, and sales motions
• Collaborate with product to define and track PMM success metrics — launch performance, feature adoption, content usage, win rates, and segment-level impact — and use data to iterate

• The Associate Product Manager, Animal Health drives strategy, growth and market presence of ICU Medical’s animal and human health products, overseeing on-market portfolio management and supporting new product launches.
• This individual is able to translate veterinary and animal care product features into clear, value-driven messaging for veterinary professionals, distributors, and animal health stakeholders.
• The ideal candidate is a proactive, strategic thinker with strong analytical, communication, and collaboration skills, capable of balancing tactical execution with long-term strategy.

Associate Product Marketing Manager – Animal Health

• Establish an always-on competitive intel motion with regular updates to battlecards and talk tracks based on what’s changing in the market and what teams are hearing in calls.
• Build a win/loss + voice of customer loop that turns insights into improvements across messaging, sales process, and product strategy.
• Create and deliver internal sales enablement trainings, and represent Front externally at webinars and trade show sessions for solution-specific content.
• Scale and maintain core go-to-market assets (pitch deck, one-pagers, talk tracks) so they stay current and aligned to our strategic narrative.
• Serve as a vertical and persona SME and maintain narratives (workflows, proof points, objections) so Growth and Sales can utilize them across outbound and events.
• Turn integrations into a growth lever by sharpening integration messaging, upgrading key pages, and shipping reusable partner-ready assets.
• Partner with Solutions Engineering to ship a steady cadence of demo videos and talk tracks to support Marketing and Sales.

See all jobs on JobTailor

Director, Product Marketing

Manager/Senior Manager, GTM Architecture and Automation

Senior Product Marketing Manager

Senior Product Marketing Manager

GTM Strategy and Operations Lead

Senior Product Marketing Manager

Associate Product Marketing Manager – Animal Health

Product Marketing Manager