Marketing

• Build market strategy: Develop a field marketing and channel strategy tailored to the Nordics. Define messaging, positioning, and tactics specific to each market.
• Plan and execute campaigns: Identify and develop marketing initiatives, including demand generation, brand awareness, partner co-marketing, and thought leadership, to drive qualified pipeline aligned with our Ideal Customer Profile.
• Own the event lifecycle: Identify and select high-value industry events and conferences. Manage all aspects from concept through execution, lead capture, follow-up, and ROI measurement.
• Localize content and messaging: Adapt Eye Security's global positioning, content, and campaigns for the Nordics market to resonate with local buyers and partners.
• Activate and manage the partner ecosystem: Develop relationships with channel partners and support them with co-marketing assets, enablement resources, and campaign planning to drive pipeline together.
• Lead and coordinate events: Represent Eye Security at industry events with commercial thinking and entrepreneurial drive. Host webinars, roundtables, and local workshops that build brand awareness and qualify leads.
• Manage agencies and vendors: Brief, oversee, and collaborate with external agencies (PR, content, demand generation) to execute campaigns effectively and on budget.
• Own the budget and reporting: Manage the Nordics marketing budget, track spend against plan, measure pipeline contribution, and report on marketing performance and ROI to leadership.
• Collaborate across functions: Work closely with Product Marketing, Sales, and the central Marketing team to ensure aligned messaging, coordinated campaign execution, and maximum market impact.

Field Marketing Manager – Nordics

• Drive and execute marketing activation for the professional segment in Sweden
• Act as a key link between internal teams, sales organizations, partners, and end customers
• Ensure strategies are translated into impactful activities
• Collaborate closely with local and European teams across digital marketing, e-commerce, PR and sales
• Engage directly with customers, dealers, and industry partners

Trade Marketing Manager

• Promote technical solutions that solve customer challenges and contribute to the substation automation business
• Work with pre-sales activities of bay level protection & control equipment as standalone products and integrated into solutions
• Engage with market, end-customers, and internal teams to promote Hitachi Energy’s products and solutions
• Conduct presentations with end users to create demand through technical promotion
• Adhere to company policies, procedures, and ethics codes

Technical Marketing Specialist

• Marknadsföring & marknadsetablering
• Planera och genomföra marknadsföringsaktiviteter för den svenska marknaden
• Arbeta nära vårt tyska marknadsteam
• Vara med och bygga upp Mammutmarsch-varumärket i Sverige
• Utveckla lokala marknadsföringsidéer och kampanjer
• Arbeta med sociala medier, influencer marketing, PR, gerillamarknadsföring och andra marknadsföringskanaler
• Identifiera och utveckla relevanta samarbeten och partnerskap
• Vara en av de första ambassadörerna för Mammutmarsch i Sverige
• Vara med och bygga upp en svensk Mammutmarsch-community
• Identifiera möjligheter, trender och insikter på den svenska marknaden
• Bidra med egna idéer för att utveckla vår marknadsföringsstrategi
• Koordinera och genomföra marknadsföringsinsatser
• Stötta vid event och marknadsaktiviteter på plats
• Samarbeta med externa partners, influencers och leverantörer
• Hjälpa till att analysera och utvärdera marknadsföringskampanjer

Junior Marketing Manager, Sverige

• Plan and execute marketing activities for the Swedish market
• Work closely with our German marketing team
• Support the launch and growth of the Mammutmarsch brand in Sweden
• Develop local marketing ideas and campaigns
• Execute activities across social media, influencer marketing, PR, guerrilla marketing, and other channels
• Research and build relevant partnerships and networks
• Become one of the first ambassadors of the Mammutmarsch spirit in Sweden
• Help build a local Mammutmarsch community
• Identify opportunities, trends, and market insights
• Contribute your own ideas to continuously improve our marketing strategy
• Coordinate and implement marketing initiatives
• Support events and marketing activities on-site
• Collaborate with external partners, influencers, and service providers
• Assist with the analysis and evaluation of marketing campaigns

Junior Marketing Manager

• Plan, execute and optimize display and online video campaigns on a global level
• Contribute to the continuous development of channel strategy
• Manage relationships with agencies, platform providers and internal stakeholders
• Analyze campaign performance, identify improvement opportunities and report insights
• Collaborate with internal teams to increase efficiency and impact of paid media efforts

Global Display, OLV Specialist – Brand & Marketing

• Planera och genomföra events (fysiska och digitala)
• Driva och koordinera webinars
• Arbeta med paid marketing‑aktiviteter
• Ta fram, koordinera och aktivera kundcase
• Bidra till demand generation och lead‑genererande kampanjer
• Samarbeta tätt med interna stakeholders inom affärsområden, sälj och övrig marknadsorganisation
• Följa upp och analysera resultat av genomförda aktiviteter

Marketing Specialist

• Own how we measure and understand marketing performance
• Set, maintain, and develop the marketing target framework
• Own marketing performance reporting and testing
• Drive data-driven processes within Media & Digital Marketing
• Translate complex data into strategic insights and actionable recommendations
• Lead projects such as Media Mix Modelling (MMM)
• Develop reports, dashboards, and insights for continuous improvement
• Collaborate across internal teams and external partners

Marketing Analytics Expert

• Driva hur vi använder våra leadsgenererande verktyg, du ser till att vi jobbar enligt best practice och hjälper kollegor när det kör ihop sig.
• Säkerställa att alla eventteam följer uppsatta processer och bästa arbetssätt.
• Vara vår SPOC (single point of contact) på events på Kistamässan när det gäller verktygen.
• Ha proaktiv kontakt med utställare via telefon och mejl.
• Hjälpa dem att skapa och optimera sina profiler i utställarportalen (MyEasyfairs).

Marketing Technology Coordinator

• Help strengthen the connection between marketing and sales
• Drive pipeline growth across strategic accounts and markets
• Develop and execute the strategy for pipeline growth across markets and segments
• Partner closely with sales leadership on pipeline priorities and GTM initiatives
• Build scalable programs that generate demand
• Drive account-based marketing initiatives for target accounts
• Lead field marketing initiatives including executive events and webinars
• Partner closely with the Performance Marketing team to scale demand generation efforts
• Measure KPIs tied to pipeline generation and opportunity creation
• Manage and support a team of marketing experts across markets

Marketing jobs in Sweden

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