Zocks | AI for Advisors

Marketing Automation Expert, Hubspot

Zocks | AI for Advisors

full-time

Posted on:

Location Type: Hybrid

Location: Budapest • Hungary

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About the role

  • Develop and execute email marketing campaigns that drive conversions, retention, and upsell opportunities.
  • Design, implement, and optimize automated workflows to enhance lead nurturing and customer engagement.
  • Manage and maintain marketing automation platforms (HubSpot), ensuring data accuracy and campaign efficiency.
  • Work closely with sales teams to integrate CRM data (Salesforce) and align automated marketing efforts with business goals.
  • Analyze campaign performance metrics to refine strategies and improve customer journey effectiveness.
  • Implement attribution and lead scoring models to prioritize high-value prospects for sales teams.
  • Conduct A/B testing on email subject lines, content, and CTAs to optimize performance.
  • Collaborate with content, PPC, and SEO specialists to ensure automation efforts complement broader marketing strategies.
  • Stay up-to-date on marketing automation trends, best practices, and new technologies to enhance efficiency.

Requirements

  • 3+ years of experience in marketing automation, email marketing, demand generation, or digital marketing.
  • Hands-on experience with marketing automation platforms like HubSpot, Marketo, Pardot, or similar tools.
  • Strong understanding of CRM integration, lead scoring, and customer journey optimization.
  • Proven ability to analyze data, track key performance metrics, and adjust automation strategies accordingly.
  • Expertise in A/B testing, segmentation, and personalization techniques.
  • Experience working in a B2B SaaS / startup environment is a plus.
  • Excellent communication and collaboration skills, with the ability to work across teams.
Benefits
  • Premium Health Insurance
  • SZÉP-card
  • L&D contribution
  • AYCM package
  • Employee equity program
  • Extra PTO
  • Home office support
  • Your lunch is on us when you are in the office
  • Fully stacked office snacks
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
email marketingmarketing automationlead nurturingcampaign performance analysisA/B testinglead scoringsegmentationpersonalizationdata analysisdemand generation
Soft Skills
communicationcollaborationteamworkstrategic thinkingproblem-solvingadaptabilitycreativityattention to detailtime managementinterpersonal skills