Zivian Health

Growth Marketing Manager

Zivian Health

full-time

Posted on:

Location Type: Remote

Location: United States

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About the role

  • Plan and execute growth optimization projects across multiple channels (paid, organic, partnerships, and product-led growth)
  • Support acquisition efforts including paid media, SEO, content distribution, and landing page optimization
  • Build and optimize automated lifecycle marketing campaigns (email, SMS, in-app) to drive activation and retention
  • Collaborate with product and engineering to test onboarding flows, conversion points, and user journeys
  • Use GTM tools to enrich data and support sales engagement
  • Analyze performance using dashboards and experiments (A/B tests, cohort analysis, funnel analysis)
  • Translate data and insights into clear recommendations and next steps
  • Contribute to overall growth strategy while owning execution of specific initiatives
  • Regular reporting on growth and funnel performance

Requirements

  • Experience in SaaS and healthcare strongly preferred
  • Heavy bias toward action. Ability to work independently. Unafraid to ask questions when blockers are encountered.
  • Experience with HubSpot or similar CRM platforms required
  • Experience with marketing automation tools required (HubSpot, Customer.io , Marketo, etc.)
  • 3–5 years of experience in growth marketing, digital marketing, or related roles
  • Experience working across multiple marketing domains, such as: Paid acquisition (Google, Meta, LinkedIn, etc.), content/seo, email/lifecycle marketing, conversion rate optimization, partnerships or referrals
  • Strong understanding of growth marketing principles: experimentation, rapid iteration, metrics-driven decision-making
  • Clear communicator who can collaborate cross-functionally with Product, Implementation, Sales, and Design teams.
Benefits
  • Competitive compensation and benefits package
  • A dynamic, diverse, and collaborative work environment
  • Opportunities for continuous learning and professional growth
  • Flexibility in work location
  • A supportive, non-competitive work environment where the team truly cares about one another
  • Fast-paced startup culture full of growth minded colleagues.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
growth optimizationSEOcontent distributionlanding page optimizationautomated lifecycle marketingA/B testingcohort analysisfunnel analysisconversion rate optimizationmetrics-driven decision-making
Soft Skills
ability to work independentlyclear communicatorcollaborationproblem-solvingaction-oriented