Zeta Global

Manager, YouTube Ads

Zeta Global

full-time

Posted on:

Location Type: Remote

Location: United States

Visit company website

Explore more

AI Apply
Apply

Salary

💰 $80,000 - $100,000 per year

About the role

  • Own all aspects of YouTube ad campaign setup and optimization as the primary channel manager.
  • Manage YouTube and Demand Generation campaign formats in Google Ads/Google Ads Editor with various Awareness, Consideration, and Conversion objectives.
  • Act as the internal and external POC for live and upcoming campaigns, make proactive recommendations to achieve client KPIs, implement requested changes, and ensure client requests are operationalized.
  • Collaborate with internal teams to ensure campaign execution aligns with client objectives.
  • Manage day to day tasks and responsibilities utilizing the team’s project management platform.
  • Monitor campaign pacing and adjust budgets and bids as necessary to deliver in full.
  • Deliver clear, data-driven performance reports and insights to clients.
  • Ensure accuracy, consistency, and timeliness of reporting.

Requirements

  • 3+ years of hands-on experience with Google Ads across all YouTube ad formats and objectives (Awareness, Consideration, and Conversion).
  • Hands-on experience in managing monthly campaign budgets of $50k+
  • Thorough understanding of Google Ads mechanics, including KPI optimization, audience targeting, pixel/tag implementations, and bid/budget management.
  • Proactive approach to campaign optimization and strategy.
  • Meticulous attention to detail.
  • Excellent communication skills.
  • Strong quantitative skills.
Benefits
  • Unlimited PTO
  • Excellent medical, dental, and vision coverage
  • Employee Equity and Stock Purchase Plan
  • Employee Discounts, Virtual Wellness Classes, Pet Insurance, and more!!
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
Google AdsYouTube ad formatsKPI optimizationaudience targetingpixel implementationtag implementationbid managementbudget managementcampaign optimizationdata analysis
Soft Skills
communication skillsattention to detailproactive approachcollaborationorganizational skillsclient managementrecommendation skillsreporting skillsproblem-solvingstrategic thinking