Wyld CBD

Account Manager

• Develop and implement sale strategies
• Utilize in-person and phone sales calls to prospect new business and build existing accounts
• Work with distributor partners to gain placements in on and off premise accounts
• Develop distributor rep knowledge about the product and ensure Wyld is front of mind on their sales calls
• Build relationships with key accounts and develop strategies to increase product velocity and shelf presence
• Work with retailers to implement promotions and incentives
• Attend relevant trade shows and events
• Keep partners informed of new products, upcoming innovations, and effective sales strategies
• Monitors competitors to gauge market trends and defend market share
• Analyzes sales data and reporting
• Analyze product and sales data monthly to find opportunities for growth while also following market trends
• Attend sales meetings to discuss trends, data, goals and provide feedback on industry shifts
• Oversee distribution performance
• Clearly communicate with distribution partner leaders and sales reps ensuring strategic information is funneled to the appropriate team members
• Responsible for the engagement and development of distributor partner reps with product knowledge
• Provide coaching to ensure they have the resources necessary to secure placements
• Additional duties and responsibilities may be assigned based on business needs

Sales Account Manager

Account Executive

• Take ownership of current accounts within the territory, visiting and managing accounts to strengthen brand presence.
• Execute local pop-ups/events, promotional opportunities, and cannabis or community-based events, to enhance brand awareness, engage with the community, and offer product samples as needed.
• Drive sales through active customer engagement during events and facilitate both large and small-scale training sessions to educate customers and consumers about our brand and products.
• Collaborate closely with the Director of Sales, Sales Account Managers, and Sales Operations to boost sales and brand recognition.
• Coordinate with Account Managers to target and implement improvements to WYLD's marketing performance at the individual account level.
• Visit and merchandise retail accounts monthly in alignment with WYLD's merchandising and promotional plan.
• Build strong relationships with retail accounts, provide merchandising best practices training, and offer brand and product education as required.
• Independently create a monthly/quarterly schedule to align with area events and meet quarterly sales & marketing expectations.
• Gather state and market-level marketing intel, including insights on new products, displays, marketing materials, and industry trends.
• Responsible for efficiently managing customer orders, including receiving purchase orders, providing upsell opportunities, and accurately entering orders.
• Proactively monitoring and communicating upcoming and overdue invoices while ensuring the timely collection of outstanding payments.
• Additional duties and responsibilities maybe be assigned based on business need.

Outside Sales Representative

• Develop and implement sale strategies
• Utilize in-person and phone sales calls to prospect new business and build existing accounts
• Work with distributor partners to gain placements in on and off premise accounts
• Develop distributor rep knowledge about the product and ensure Wyld is front of mind on their sales calls
• Build relationships with key accounts and develop strategies to increase product velocity and shelf presence
• Work with retailers to implement promotions and incentives
• Attend relevant trade shows and events
• Keep partners informed of new products, upcoming innovations, and effective sales strategies
• Monitors competitors to gauge market trends and defend market share
• Analyzes sales data and reporting
• Analyze product and sales data monthly to find opportunities for growth while also following market trends
• Attend sales meetings to discuss trends, data, goals and provide feedback on industry shifts
• Oversee distribution performance
• Clearly communicate with distribution partner leaders and sales reps ensuring strategic information is funneled to the appropriate team members
• Responsible for the engagement and development of distributor partner reps with product knowledge
• Provide coaching to ensure they have the resources necessary to secure placements

Director

• Develop and execute the company’s IT strategy aligned with organizational goals and growth plans.
• Serve as a trusted advisor to executive leadership on technology investments, system capabilities, and digital transformation.
• Lead IT roadmap planning, prioritization, and execution across infrastructure, applications, and data platforms.
• Oversee day-to-day IT operations, including networks, hardware, cloud services, cybersecurity, end-user support, and vendor relations, and user lifecycle management.
• Ensure system uptime, performance, disaster recovery, and business continuity planning.
• Establish IT policies, standards, and controls to support secure and efficient operations.
• Partner with business systems to ensure appropriate security and user management, including ERP, HRIS, CRM, payroll, finance, manufacturing, and other enterprise platforms.
• Ensure systems are properly integrated, scalable, and configured to support business processes across departments.
• Coordinate on vendor relationships for entire technology stack
• Partner with Finance, Operations, People, Legal, and Compliance teams to support operational excellence and regulatory requirements.
• Support integrations related to acquisitions, reorganizations, and business expansions.
• Translate business needs into technology solutions that are practical, scalable, and user-friendly.
• Lead, mentor, and develop IT and business systems team members, fostering accountability and continuous improvement.
• Establish clear service standards, escalation processes, and performance expectations.
• Support a culture of security awareness, innovation, and operational discipline.
• Ensure compliance with data privacy, security, and regulatory requirements relevant to the business.
• Oversee cybersecurity risk management, audits, and remediation efforts
• Maintain documentation and controls to support internal and external audits.

Director of IT

Human Resources

• Embodies Wyld’s Pillars and Company Values by leading through example and fostering our culture through authentic, everyday engagement with staff
• Contributes to ongoing continuous improvement efforts to enhance operations and culture, acting as a change champion during the implementation of new systems and processes
• Ensuring multi-state and government compliance, including but not limited to; employment laws and regulations, employee leaves, safety and workers’ compensation.
• Reviews and evaluates terminations for potential risk, ensuring compliance with policy and employment law, and executes the termination process with professionalism, consistency, and care
• Leads workplace investigations with confidentiality and impartiality, conducting thorough fact-finding and making recommendations—including corrective action up to and including termination—aligned with company policy, HR best practices, and established precedent
• Collaborates with leadership to enhance performance management by offering expert guidance on coaching, documentation, and performance improvement strategies, fostering accountability and promoting employee development
• Conducts thorough monitoring and auditing of HR practices to ensure adherence to local, state, and federal employment laws, proactively identifying potential risks and implementing corrective actions
• Builds trusted relationships with employees and serves as a supportive advocate during times of need, fostering a positive and inclusive workplace culture.
• Collaborates in managing workers' compensation cases; ensuring compliance with all relevant regulations and providing support throughout the claims process
• Participate in, manage, and execute strategic employee relations-focused team projects
• Performs and/or coordinates routine tasks as assigned related to administration of human resource programs including but not limited to compensation, benefits, and leave; disciplinary matters; disputes and investigations; performance and talent management; productivity and paid time off/vacation planning, recognition, and morale; and training and development
• Sort through complicated, extensive, and often conflicting information to effectively attack and solve problems
• Support employee engagement and recognition programs.
• Additional duties and responsibilities may be assigned based on business needs

HR Advisor

• Drive Sales & Market Share growth
• Create and execute quarterly market plans
• 75% of your time will be managing your current account base
• Analyzing sales trends and store inventory to consult the purchasing team on when and how much product to purchase to ensure zero stock-outs.
• Creatively influencing purchasing teams and store advocates to on-board new and additional SKU’s
• Strategically assessing stores promotional needs and implementing promotions based off of the best ROI
• Scheduling events and customer appreciation demos to educate end-consumers and budtenders.
• Scheduling budtender educations to capture advocates and help influence sales
• Review online marketing assets and assure the newest and highest quality image is being displayed.
• Influencing in-store merchandising and marketing opportunities to position ourselves as a premier partner.
• Assuring the latest media kit is being shared with the correct people
• Business Development
• 25% of your time will be spent hunting for new business and closing doors
• Prioritizing your pipeline meeting saturation targets
• Creatively solve problems and overcome objections
• Intimately understand the licenses within your territory with the goal to be on the shelf before the store opens for business.
• Power mapping the prospect to assure all decision makers and stakeholders are being influenced to become a retail partner.
• Negotiate pricing and terms
• Accounts Receivable
• Properly communicating to assigned accounts any invoices coming due, past due, setting collection dates, and aligning with the Director of Sales on any collection escalation
• Add detailed notes on a weekly cadence with an action plan on overdues, credits, or any write offs needed
• Ensure Credit Memos are successfully processed in a timely manner
• Weekly and daily administrative tasks
• Responsible for everything directly and indirectly related to sales
• Create a weekly route based on meetings scheduled/sample drops/actionable items
• Utilizing a market plan template to strategically plan sales driving initiatives on a quarterly basis, maintaining a pipeline in real-time, and updating Salesforce daily.
• Prompt responses to clients.
• Confirming orders and deliveries 48 hours in advance
• Responding to internal slack messages and external emails with a sense of urgency
• Checks on competitive activity and reports intelligence in a timely manner.
• Keeps informed of competitor products, services and other general information of internal interest
• Working with multiple departments; finance, inventory, and distribution on a daily basis ensuring proper planning and execution
• Providing internal feedback about marketing assets, competitors, and innovation to the WYLD team
• This position requires up to 80% travel within the defined territory
• Other duties, responsibilities and activities may change or be assigned at any time with or without notice

Operations

• directly lead all operational processes and functions of multiple entities
• ensure accountability at all levels
• oversee and approve all production operations
• communicate effectively between all corporate and entity-specific departments
• manage financial budgets and authorize facility purchasing
• provide monthly production analysis and present data to the Finance team
• unlock innovation and strategic initiatives to streamline and improve operations
• interview, hire, train, and develop leaders within the organization
• provide regular performance updates to the Senior leadership team
• ensure a culture of accountability at all levels of the organization
• drive results in all deliverables (production quotas, labor standards, profitability, budget management, people metrics)
• follow sales and market trends daily, weekly, monthly, quarterly, and annually
• audit Production Plans to meet demand of sales team
• actively seek ways to improve all aspects of the business
• collaborate with the Senior leadership team to develop, communicate, and implement operations-related policies, practices, standards, and security measures

Sales Account Manager

Outside Sales Representative

Sales Account Manager

Director of IT

HR Advisor

Sales Account Manager

Regional Director of Operations