Workiva

Product Marketing Intern, MBA

Workiva

internship

Posted on:

Location Type: Remote

Location: New York • United States

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Job Level

Entry Level

About the role

  • Compile analyses and build financial models on customer trends and historical data to support product decision-making
  • Lead and execute ad-hoc analyses to support data-driven initiatives and strategic projects
  • Conduct performance analysis of existing products, including pricing, adoption, and usage trends
  • Contribute to quarterly planning by helping define forward-looking product strategies
  • Quantify and size markets, identifying competitors, key players, and market trends
  • Design creative analytics and visualizations to provide deeper performance insights for senior management
  • Perform go-to-market performance reviews, including win/loss analysis, to identify opportunities for improvement
  • Develop templates, tools, and communications to drive consistency in GTM processes, deliverables, and stakeholder alignment
  • Identify gaps in GTM deliverables or needs and propose practical solutions
  • Support the creation and refinement of marketing collateral through research and content curation
  • Build strong working relationships with sales, pre-sales, product management, enablement, services, customer success, and cross-marketing teams

Requirements

  • Undergraduate degree in Business or a related field of study
  • Currently enrolled in a full-time or part-time MBA program or similar graduate or advanced degree program
  • Minimum of 2 years work experience in strategic marketing
Benefits
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Applicant Tracking System Keywords

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Hard Skills & Tools
financial modelingdata analysisperformance analysismarket sizingcompetitive analysisanalytics designvisualizationgo-to-market strategycontent curationstrategic marketing
Soft Skills
leadershipcommunicationcollaborationproblem-solvingrelationship buildingstrategic thinkingcreativityadaptabilitystakeholder alignmentinitiative
Certifications
Undergraduate degree in BusinessMBA program