Wiz

Senior Growth Marketing Manager – EMEA

Wiz

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $150,000 - $206,500 per year

Job Level

Senior

About the role

  • Partner with channel experts to execute strategy and drive investment across our digital channels (Paid Search, Paid Social) across international markets (with focus on EMEA)
  • Own and support international digital marketing budget allocation and report on performance and pipeline targets
  • Adapt to local language, content themes, messaging, and creative to support pipeline creation in target markets
  • Grow a database of decision-makers in top accounts to ensure marketing aircover to high-value prospects
  • Map and prioritize our TAM using a combination of first and third party sources, own target list creation in partnership with local BDR and Sales partners for target markets for use across our digital channels
  • Analyze lead conversion and ROI and maximize top converting lead sources to support BDR and Sales efforts
  • Help grow our international strategy across established and emerging markets with local platforms and partners to supplement our global investments
  • Provide visibility to sales leadership and sales ecosystem in region (i.e quarterly business reviews, digital roadmap, regional updates)
  • Design and execute local campaigns: full lifecycle ownership from ideation through to implementation and support
  • Collaborate closely with field marketing and sales leaders across regions to ensure alignment and prioritization of digital marketing efforts for success

Requirements

  • 7+ years of experience in Digital Marketing, Growth Marketing, or Demand Generation role
  • Deep understanding of digital marketing platforms (Google Ads, Bing Ads, Linkedin Ads, Facebook Ads) and tactics
  • Experience running advertising campaigns to international geos, and familiarity with the nuances in targeting, channel and content strategy across different geos
  • Experience partnering with Business Development and Sales and owning a pipeline target
  • Experience partnering with creative and localization teams to support international campaigns
  • Data-driven and detail-oriented mindset to maximize ROAS
  • Experience managing digital marketing budgets and scaling to $1MPQ+ in ad spend
  • Bias towards aggressive experimentation and innovation to drive incremental performance
  • A self-starter who thrives in a fast-paced, high-growth start-up environment
  • Bonus: fluency in one or more non-English languages
Benefits
  • Medical, dental and vision insurance
  • Home Office Setup reimbursement
  • Flexible Spending Accounts
  • Monthly Connectivity reimbursement
  • Employee Assistance Program (EAP)
  • Short- and Long-term Disability Insurance
  • Life & Accident Insurance
  • 401(k) Retirement Savings Plan (with employer match)
  • Flexible paid time off + 11 paid holidays
  • Paid leave programs, including parental, pregnancy health, medical and bereavement leave
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
Digital MarketingGrowth MarketingDemand GenerationAdvertising CampaignsLead Conversion AnalysisROI MaximizationBudget ManagementData AnalysisLocalizationContent Strategy
Soft Skills
Detail-orientedSelf-starterCollaborationAdaptabilityExperimentationInnovationCommunicationStrategic ThinkingProblem SolvingLeadership