Wildfire

Commercial Director, EMEA

Wildfire

full-time

Posted on:

Location Type: Hybrid

Location: London • United Kingdom

Visit company website

Explore more

✨ AI Apply
Apply

Job Level

Lead

About the role

  • Leading EMEA sales
  • Own and deliver an annual sales target
  • Lead all agency-driven sales activity across EMEA and any other non-US regions where relevant
  • Drive net-new revenue through existing and new media agency relationships
  • Build a predictable, repeatable EMEA sales pipeline to grow out your own team
  • Proactively source new opportunities: this is not an inbound or servicing role
  • Expand existing agency relationships by selling into:
  • Additional planning and activation teams
  • New markets and regions
  • New categories and briefs
  • Convert test campaigns into repeat, multi-market and annual commitments
  • Build multi-threaded relationships with planners, strategists, investment teams and budget holders
  • Navigate complex agency structures to unlock meaningful spend
  • Position Wildfire as a strategic gaming partner, not a tactical media line
  • Close six-figure+ campaign budgets and longer-term partnerships
  • Own the full sales cycle: prospecting, discovery, pitch, negotiation and close
  • Maintain a clean, credible pipeline and accurate forecasts
  • Lead commercial negotiations, pricing and deal structures in collaboration with leadership
  • Work closely with campaigns and strategy teams to ensure scalable, high-quality delivery

Requirements

  • A senior sales operator with fantastic agency relationships in London and EMEA
  • Deeply experienced selling branded content and/or other non-programmatic solutions into media agencies, ideally within gaming or gaming-adjacent categories
  • Comfortable leading senior agency conversations independently
  • Commercially sharp, outcome-driven and highly autonomous
  • Remote-first and able to hand over campaigns to be fulfilled exhaustively through documentation and following process
  • Energised by building revenue and expanding opportunity within a fast-growing company
  • We will likely already know you or have a high number of mutuals given your respect and status in the industry
  • 8-10+ years in sales roles within gaming, digital media or creator economy
  • Gaming & startup experience a must
  • Proven track record of new business generation and account expansion
  • Strong understanding of agency planning, buying and investment structures
  • International agency experience across EMEA (and ideally global accounts)
  • Familiarity with fast sales cycles - ability to close business in 3 months
  • Some working knowledge of Discord
  • Ability to sell to gaming endemics and non-endemics.
Benefits
  • Work From Home
  • Training & Development
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
salesnew business generationaccount expansioncommercial negotiationspricingdeal structuressales cycle managementforecastingagency planningagency buying
Soft Skills
leadershipautonomyoutcome-drivenrelationship buildingcommunicationnegotiationstrategic thinkingproactivityadaptabilitycollaboration