Webflow

Senior Performance Marketing Manager

Webflow

full-time

Posted on:

Location Type: Remote

Location: California • United States

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Salary

💰 $154,000 - $185,000 per year

Job Level

Senior

About the role

  • Strategically scale paid marketing programs across platforms such as Google Ads, LinkedIn, YouTube, Microsoft Ads, Facebook, Instagram, Quora and more.
  • Design and execute full-funnel acquisition strategies that maintain healthy unit economics and accelerate user growth.
  • Identify and pursue opportunities that unlock new growth levers, with a strong focus on leveraging AI and personalization.
  • Build, manage and optimize high-budget, data-driven paid acquisition campaigns.
  • Create and prioritize a roadmap of growth experiments aimed at improving ROI and build strategies around driving revenue and MQLs.
  • Collaborate closely with Creative and Data Science teams to produce new assets and deepen campaign insights.
  • Monitor, analyze, and report on campaign KPIs, iterating strategy based on performance and business goals.

Requirements

  • 5+ years of experience in performance marketing or paid acquisition, preferably in high-growth B2B or SaaS environments.
  • Managed 1+ million min. in annual paid media spend across multiple platforms with proven impact.
  • Ability to analyze campaign data, extract insights, and refine campaign strategies.
Benefits
  • Ownership in what you help build. Every permanent Webflower receives equity (RSUs) in our growing, privately held company.
  • Health coverage that actually covers you. Comprehensive medical, dental, and vision plans for full-time employees and their dependents, with Webflow covering most premiums.
  • Support for every stage of family life. 12 weeks of paid parental leave for all parents and 6+ weeks of additional paid leave for birthing parents. Plus inclusive care for family planning, menopause, and midlife transitions.
  • Time off that’s actually off. Flexible vacation, paid holidays, and a sabbatical program to help you recharge and come back inspired.
  • Wellness for the whole you. Access to mental health resources, therapy and coaching.
  • Invest in your future. A 401(k) with 100% employer match (up to $6,000/year) in the U.S., and support for retirement savings globally.
  • Monthly stipends that flex with your life. Localized support for work and wellness expenses — from Wi-Fi to workouts.
  • Bonus for building together. All full-time, permanent, non-commission employees are eligible for our annual WIN bonus program.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
performance marketingpaid acquisitiondata-driven campaignscampaign analysisROI improvementgrowth strategiesuser growth strategiesAI leveragingpersonalizationfull-funnel acquisition
Soft Skills
collaborationstrategic thinkingdata analysisinsight extractioncampaign optimization