Weave

Senior Demand Generation Manager

Weave

full-time

Posted on:

Location Type: Hybrid

Location: Lehi • Utah • United States

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Job Level

Senior

About the role

  • Run integrated marketing campaigns with the objective of generating leads, revenue, and new contacts.
  • Communicate, plan, and oversee campaign execution with channel managers, creative teams, and sales teams.
  • Write, edit, and direct the creation of promotional materials for marketing campaigns (email, paid ads, case studies, video, etc.).
  • Proactively identify opportunities to improve marketing performance and execute effective action plans.
  • Develop engaging content for distribution across marketing channels.
  • Collaborate with product teams to run campaigns for product launches and releases.
  • Source and fulfill advertising opportunities within an assigned budget.
  • Develop new tactics and channels for go-to-market activities.
  • Work closely with channel managers and stakeholders to optimize performance.
  • Create and maintain a strong relationship with revenue teams to ensure continuous support to their bottom line and strengthen campaign impact for lead generation.
  • Report on full-funnel performance and provide actionable insights.
  • Present to marketing and revenue leadership on full-funnel performance.

Requirements

  • Bachelor’s degree from an accredited university
  • 8+ years of Marketing experience
  • 5+ years of campaign experience
  • 5+ years of B2B experience
  • 2+ years of Salesforce experience
  • Healthcare marketing experience preferred
Benefits
  • This position will be hybrid working 3 days per week out of our Lehi, UT HQ
  • Weave is an equal opportunity employer that is committed to fostering an inclusive workplace where all individuals are valued and supported.
  • AI may assist with things like writing job descriptions, scheduling interviews, or reviewing applications against job-related criteria.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
integrated marketing campaignslead generationcontent developmentcampaign executionpromotional materials creationmarketing performance improvementgo-to-market strategiesfull-funnel performance reportingactionable insights
Soft skills
communicationplanningcollaborationrelationship buildingpresentation skills
Certifications
Bachelor’s degree