Warner Bros. Discovery

Audience Insights Analyst

Warner Bros. Discovery

full-time

Posted on:

Location Type: Hybrid

Location: London • United Kingdom

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Tech Stack

SQL

About the role

  • Analyse and synthesise data from surveys, first‑party sources, qualitative inputs and industry studies to develop a clear understanding of audience segments, behaviours and motivations.
  • Support the design and delivery of quantitative and qualitative research, including questionnaire input, data preparation, core analysis and interpretation.
  • Create clear, concise insight outputs (presentations, one‑pagers, reports) that translate findings into practical implications for the business.
  • Work closely with commercial ad sales, sponsored editorial, branded content and digital insights teams to clarify briefs, understand context and deliver relevant audience insight.
  • Contribute audience insight to sales pitches, proposals and campaign effectiveness studies, supporting senior colleagues with analysis, charts and insight narratives.
  • Build credibility through reliable delivery, clear communication and strong analytical judgement, escalating risks or uncertainties early.

Requirements

  • Experience in audience insights, research, strategy, analytics or a related role.
  • Strong experience working with survey data and audience research.
  • Excellent storytelling and presentation skills.
  • Comfortable working independently and managing multiple projects.
  • Experience with qualitative research methods (e.g. interviews, focus groups).
  • Familiarity with media, publishing, digital products or marketing environments.
  • Working knowledge of analytics or research tools (e.g. SPSS, Excel, basic SQL).
  • Exposure to brand, perception or campaign evaluation studies.
Benefits
  • Thoughtfully curated benefits
  • Career defining opportunities
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
audience insightsresearchanalyticssurvey dataqualitative research methodsstorytellingpresentation skillsdata analysiscampaign evaluationSQL
Soft Skills
clear communicationanalytical judgementindependent workproject managementcollaborationcredibilityrisk managementinterpretationinsight narrative developmentcontext understanding