Warner Bros. Discovery

Social Producer

Warner Bros. Discovery

full-time

Posted on:

Location Type: Hybrid

Location: Burbank • California • United States

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Salary

💰 $77,000 - $143,000 per year

About the role

  • Create and edit highly engaging social content across platforms with a focus on TikTok and Instagram, in partnership with both the Video Editorial Team and the Off-Platform team
  • Experiment with new storytelling formats and product features across priority social platforms
  • Produce real-time social coverage of in-person lifestyle events
  • Conceptualize, produce and experiment with serialized social-first content for TikTok and Instagram
  • Conceptualize and produce shortform trend-responsive vertical video for TikTok and Instagram
  • Produce sponsored social content in platform-specific formats
  • Analyze metrics, make data-driven decisions and identify trends that will inform our audience strategy
  • Curate and distribute social content from our editorial partners across TikTok and Instagram on a rotating basis, as needed, with a focus on optimizing content for widest audience possible reach
  • Utilize best SEO, GEO practices in social caption writing and curation
  • Create custom thumbnails for content
  • Act as an internal ambassador to partners on engaging Off-Platform presentation and help provide a feedback loop that can inform coverage decisions and on-platform offerings

Requirements

  • At least 3-6 years of social media experience at a media outlet
  • Experience creating engaging social content, including video, visuals and multimedia offerings
  • A power user of Adobe Premiere Pro
  • Understanding of user experiences across top social platforms and the algorithms that power them
  • Exceptional news judgment
  • Meticulous editing and creative copywriting skills
  • Experience using analytics tools to identify actionable takeaways and better serve our audiences
  • Experience creating social and digital franchise content is a plus
  • Flexibility is necessary for coverage on holidays and extended hours as news needs require
Benefits
  • Health insurance coverage
  • Employee wellness program
  • Life and disability insurance
  • Retirement savings plan
  • Paid holidays and sick time
  • Vacation
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
social media experiencevideo productioncontent creationcopywritingSEO practicesdata analysistrend identificationmultimedia offeringsshortform video productionevent coverage
Soft Skills
creativityattention to detailnews judgmentflexibilitycollaborationcommunicationaudience strategyproblem-solvingadaptabilityfeedback incorporation