Own the end-to-end measurement strategy for MAP, spanning onsite/offsite, sponsored products, display/video, programmatic, social, and in-club media such as samples and demos
Oversee accurate and timely delivery of contractually obligated measurement and insights services to MAP advertisers, Sales and Client Services per JBP services matrix
Partner with product and engineering teams to design production adtech systems
Establish data quality and integrity controls for pipelines; implement monitoring and root-cause processes
Translate complex measurement concepts into market-ready narratives, documentation, and training for Sales, Account Management, and advertiser clients
Provide technical feedback on modeling approaches and solution architecture
Meet with advertisers to explain the benefits of MAP media, measurement approaches, and highlight key performance results
Own the measurement and insights innovation roadmap for annual planning and prioritization to inform new additions and deletions from MAP JBP benefits matrix
Ideate and develop AI solutions to help automate and scale campaign performance measurements and insights
Manage and mentor a team of measurement leads/analysts; set operating rhythms, performance goals, and development plans

Requirements

Bachelors, master's or advanced degree in Statistics, Data Science, Digital Marketing, Machine Learning, Mathematics, Computer Science or related field
10+ years of experience in retail media (required), digital media, marketing measurement, experimentation and site/ search analytics; minimum 2 years of supervisory experience
Experience with python - writing tests, developing ETL flows, calling APIs
Experience working cross-functionally product and technical teams
SQL knowledge, spark SQL preferred
Strong Ad tech and prior Retail Media working knowledge is required
Outstanding analytical and communication skills; develop presentation slides and narratives
Comfortable with ambiguity and thrive in an environment with rapid change

Benefits

Health benefits include medical, vision and dental coverage
Financial benefits include 401(k), stock purchase and company-paid life insurance
Paid time off benefits include PTO, parental leave, family care leave, bereavement, jury duty, and voting
You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes
Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more
Live Better U is a company paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

PythonETLSQLSpark SQLMachine LearningData ScienceDigital MarketingMarketing MeasurementAnalyticsAd Tech

Analytical SkillsCommunication SkillsLeadershipMentoringPresentation SkillsCollaborationProblem SolvingAdaptabilityStrategic PlanningInnovation

Bachelor's DegreeMaster's DegreeAdvanced Degree