
Vice President – Strategy
Walker Sands
full-time
Posted on:
Location Type: Remote
Location: Illinois • United States
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Salary
💰 $125,000 - $140,000 per year
Job Level
About the role
- Serve as a senior strategic advisor for executive-level clients across brand, GTM, research and integrated marketing engagements.
- Translate business goals into holistic strategies that balance creativity, insight and performance.
- Oversee strategy for high-value accounts, ensuring cohesive planning across brand, earned, owned and paid channels.
- Lead strategic presentations, workshops and vision-setting engagements.
- Identify opportunities to expand client relationships through strategic foresight and performance learnings.
- Partner with cross-functional leaders to deliver unified, insight-led marketing programs.
- Contribute to new business pitches with compelling strategic narratives and frameworks.
- Lead development of measurement frameworks that connect brand and marketing activity to business impact.
- Partner with analytics teams to establish KPI models that clearly demonstrate marketing’s contribution to business impact.
- Advance performance storytelling to make insights actionable and engaging for clients and teams.
- Foster innovation in research, planning and measurement to guide how B2B brands grow in a complex marketing ecosystem.
- Partner with the SVP, Strategy to build, mentor and inspire a top-tier strategy team that combines analytical rigor with creative curiosity.
- Establish systems, workflows and best practices for strategic planning, measurement and delivery.
- Lead a psychologically safe, inclusive environment that prioritizes collaboration, learning and professional growth.
- Serve on the Senior Leadership Team, contributing to agency vision, growth and decision-making.
- Partner with the SVP, Strategy to support Strategy P& management, including profitability, utilization and resourcing efficiency.
- Collaborate with fellow leaders to align strategy with Walker Sands’ long-term business objectives.
- Represent Walker Sands’ strategic point of view externally through thought leadership, speaking engagements and industry partnerships.
Requirements
- 10-12+ years of experience in strategic brand and marketing leadership within an integrated, digital or B2B agency environment.
- Proven experience designing integrated marketing strategies across brand, digital and demand generation. Deep understanding of B2B audiences, buyer journeys and the interplay between brand and performance.
- Expertise in marketing analytics, measurement frameworks and KPI development. Strong presentation, facilitation and executive communication skills. Demonstrated ability to lead cross-functional teams and partner across disciplines.
- Experience managing financials, including P&L ownership, revenue forecasting, and utilization a plus.
- With a builder’s mindset, you combine creativity, systems thinking, and operational excellence.
Benefits
- Health Coverage: Comprehensive medical, dental, and vision plans, plus mental health resources, pet insurance, fertility benefits, and more.
- Retirement Savings: Employer-matched 401(k) and access to financial planning services.
- Flexible PTO: Take time as needed for vacations, mental health, or personal days. Includes 8 paid holidays, half-day summer Fridays, and a week off between Christmas and New Year.
- Hybrid Work: Mix of in-office and remote work, with tools to stay connected across teams.
- Milestone Sabbatical: Celebrate five years with a two-week sabbatical and a $2,000 gift.
- Family Support: Generous paid leave for new parents and caregivers, plus policies for pregnancy loss, adoption challenges, and more.
- Growth Opportunities: Clear career paths, mentorship programs, and learning events to help you grow professionally.
- Culture: Our agency values our supportive, collaborative culture where we work hard to achieve the best outcomes for clients.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
strategic brand leadershipintegrated marketing strategiesmarketing analyticsmeasurement frameworksKPI developmentfinancial managementP&L ownershiprevenue forecastingdemand generationB2B marketing
Soft Skills
strategic advisingpresentation skillsfacilitation skillsexecutive communicationcross-functional leadershipcollaborationmentoringinnovationcreativitysystems thinking