Waking Up

Lifecycle Operations Specialist – Contract

Waking Up

contract

Posted on:

Location Type: Remote

Location: United States

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About the role

  • Build lifecycle messages across email, push, in-app, webhooks, and additional communication channels.
  • QA campaign logic, segmentation, triggers, personalization, copy, and scheduling before launch.
  • Support communication execution for Lifecycle and cross-team projects.
  • Meticulously review and execute on briefs and testing calendars.
  • Manage custom events and user properties required for operating communications.
  • Document and maintain lifecycle process documents for cross-team communication.
  • Work closely with teams to manage workflow requests.
  • Support cross-functional launches requiring complex CRM execution.
  • Help keep projects on schedule, communicating clearly about dependencies, risks, and delivery timelines.

Requirements

  • 3+ years of lifecycle, CRM operations, marketing automation, or technical campaign execution.
  • Strong experience with Braze or an equivalent enterprise messaging platform (Iterable, CleverTap, Leanplum, etc.).
  • Experience with regulatory compliance for (CAN-SPAM, GDPR)
  • Ability to manage multiple builds at once with high accuracy and strong attention to detail.
  • Experience with multi-channel messaging and automated lifecycle journeys for B2C web and mobile applications.
  • Expert with segmentation logic, HTML/CSS, Liquid personalization, and event-based triggers.
  • Strong QA instincts and comfort with testing complex logic end-to-end.
  • Self-motivated, organized, and reliable — able to work independently in a fast-moving environment.
  • Clear communicator who collaborates well with Product, Creative, Brand, Partnerships, and Data.
  • Curiosity and an eagerness to learn new tools, patterns, and workflows.
  • Interest in meditation, mindfulness, or personal growth is a plus.
Benefits
  • Work on something meaningful that genuinely improves people’s lives.
  • Join a mission-driven team focused on helping people understand their minds.
  • Play a critical role in scaling the lifecycle engine at a pivotal stage of the company.
  • Competitive compensation.
  • Fully remote, with flexibility to work from anywhere.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
lifecycle messagingCRM operationsmarketing automationcampaign executionsegmentation logicHTMLCSSLiquid personalizationevent-based triggersmulti-channel messaging
Soft skills
attention to detailself-motivatedorganizedreliableclear communicatorcollaborationcuriosityeagerness to learn