W.C. Bradley Co.

Director, Media and Growth Marketing

W.C. Bradley Co.

full-time

Posted on:

Location Type: Hybrid

Location: Scottsdale • Arizona • United States

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Job Level

Lead

About the role

  • Define and lead the media and growth strategy for Outdoor Brands across performance marketing, retail media, and digital channels.
  • Own all paid media activation and optimization, including search, social, programmatic, display, and retail media platforms.
  • Build and maintain a unified measurement framework across brands and media channels.
  • Recruit, develop, and lead a high-performing team across performance marketing, retail media, and analytics.

Requirements

  • 8–12+ years of experience in media strategy, performance marketing, or growth marketing
  • Proven leadership experience managing cross-functional teams and agencies
  • Deep expertise in paid media platforms (search, social, programmatic, CTV, retail media)
  • Strong analytical and measurement background (ROI, attribution, incrementality)
  • Experience working in a multi-brand, retail-centric environment
  • Ability to translate data into executive-level insights and recommendations
Benefits
  • Professional development
  • Flexible working hours
  • Health insurance
  • Remote work
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
media strategyperformance marketinggrowth marketingpaid media platformssearch marketingsocial media marketingprogrammatic advertisingCTV advertisingretail mediaanalytics
Soft Skills
leadershipteam managementcross-functional collaborationanalytical skillsdata translationcommunication