Vita Coco

Retail Sales Team Lead

Vita Coco

full-time

Posted on:

Location Type: Office

Location: New York City • New York • United States

Visit company website

Explore more

✨ AI Apply
Apply

Salary

💰 $58,000 - $68,000 per year

Job Level

Senior

About the role

  • Manage, mentor, and develop the Field Team to expand UDS/AOM business.
  • Maintain a balance between admin days (~20% of time), in-field days (~60% of time), and work-with days (~20% of time).
  • Drive sales, distribution, and brand presence across our top UDS account customers, working closely with marketing to develop innovative solutions.
  • Plan and prepare innovation launches, new retail programs and market blitzes.
  • Sell the entire Vita Coco portfolio at account level and achieve KPIs on cases sold, displays, and new distribution availability.
  • Utilize CRM tools to build account call history, record accomplishments, and optimize your daily schedule.
  • Analyze weekly sales reports to identify opportunities and assess under-performing accounts.
  • Forge strong partnership with Distributor Sales team and demonstrate best practices.
  • Develop and maintain relationships with key retail accounts while opening new accounts to grow brand visibility and distribution.
  • Provide consistent communication on retail execution, highlighting accomplishments, and follow-up needs from Independent Distributor Sales Managers, KDP Branch Managers & District Managers.
  • Build, move and improve display execution and/or product placement to ensure optimal location of all company products in assigned stores.
  • Measure and audit individual accounts and execution following each visit.
  • Support consumer and retail activity by route-riding with distribution partners.

Requirements

  • 3+ years of professional Sales or Distributor experience, preferably within Food & Beverage or CPG industry
  • Experience mentoring and coaching Retail Sales Managers.
  • A proven ability to approach accounts in an innovative and creative way to expand the business
  • A professional demeanor when working with co-workers, distributors, retail reps, and customers.
  • Exceptional customer service, interpersonal and communication skills (both written and verbal)
  • Strong presentation, public speaking, and premium-selling skills.
  • A collaborative mindset with the ability to work independently when needed.
  • Proficient MS Office Suite skills (Outlook, Excel, Word, PowerPoint), with the ability to present business plans, results, and insights to peers, managers and distributors.
Benefits
  • Full range of medical, financial, and/or other benefits
  • Bonus and/or long-term incentive units as part of compensation package
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
salesaccount managementbusiness developmentKPI achievementmarket analysisdisplay executionproduct placementretail program planninginnovation launch planningcustomer service
Soft Skills
mentoringcoachingcommunicationpresentationpublic speakingcollaborationinterpersonal skillsindependencecreativityprofessional demeanor