
Lead Digital Engineer
Vintage Cash Cow
full-time
Posted on:
Location Type: Hybrid
Location: Leeds • United Kingdom
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Job Level
About the role
- Define and implement our digital technology strategy—recommending modern frameworks, tooling, and architecture.
- Establish robust tracking and analytics infrastructure that powers data-driven decision making across the business.
- Develop rapid experiments and A/B tests to validate hypotheses and optimise conversion funnels.
- Partner with Marketing and Product on campaign experiences, and performance marketing requirements.
- Own technical SEO—improving site structure, Core Web Vitals, and search visibility.
- Build full customer-facing experiences and potentially standalone applications.
- Own digital delivery end-to-end: from concept and experimentation, through architecture and execution, to launch and optimisation.
- Champion a culture of experimentation, curiosity, and continuous learning.
- Develop and mentor developers at all levels, building a high-performing team with strong digital and growth engineering skills.
- Be the bridge between Engineering, Product, Marketing, and Data—translating business goals into technical solutions.
Requirements
- 7+ years' experience in front-end or full-stack development, with 2+ years in a lead or senior technical role.
- Deep expertise in modern JavaScript/TypeScript and front-end frameworks (React, Next.js, Vue, or similar), with strong HTML, CSS/SCSS foundations.
- Proven experience integrating with RESTful APIs, working with backend engineers, and connecting third-party platforms (e.g., payment providers, CRM, marketing tools).
- Hands-on experience with analytics and tag management (GA4, GTM, Segment, Mixpanel, or similar), including conversion tracking and pixel implementation.
- Solid understanding of A/B testing, experimentation platforms, and a data-driven approach to optimising conversion funnels.
- Strong grasp of technical SEO and web performance optimisation.
- Experience mentoring developers, leading technical discussions, and raising engineering standards across a team.
- Comfortable with Agile practices, Git, CI/CD pipelines, and cloud platforms (Azure preferred).
- Excellent communicator who can bridge technical and non-technical stakeholders across Tech, Marketing, Product, and Data.
- Bonus: experience with Webflow, headless CMS, server-side rendering (SSR/SSG), or a background in growth engineering.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
JavaScriptTypeScriptReactNext.jsVueHTMLCSSSCSSRESTful APIsA/B testing
Soft Skills
communicationmentoringleadershipcollaborationcuriosityexperimentationteam buildingtechnical discussionsproblem solvingdata-driven decision making