
GTM Engineer
VideaHealth
full-time
Posted on:
Location Type: Hybrid
Location: New York City • New York • United States
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About the role
- Engineer Top-of-Funnel Infrastructure
- Build systems that adapt outreach, scoring, and routing for Enterprise, Mid-Market, and SMB.
- Identify segment-specific ICP signals and model purchase intent.
- Create TOF pipelines that unify and prioritize real-time signals across channels.
- Scale Campaigns Across Segments
- Lead TOF campaign strategy and execution.
- Develop ROI calculators and value-proof assets that support TOF conversion.
- Use AI to build personalization engines that quickly scale ABM and outbound.
- Collaborate with Sales and Product Marketing to align on messaging and value proof.
- Design High-Impact Growth Systems
- Build intelligent outbound engines that trigger based on real-time signals.
- Build custom GPT agents, enrichment bots, ABM micro-apps, and qualification tools.
- Create predictive lead scoring models and segment-aware routing rules.
- Run High-Velocity Experiments
- Launch rapid experiments across outbound, inbound, ABM, and lifecycle.
- Test segment-specific value props, messaging, landing pages, and ROI frameworks.
- Systematize experiments that prove value into automated growth engines.
Requirements
- 3–7 years in Growth, Growth Engineering, Marketing Ops, RevOps, or similar technical GTM roles.
- Experience running both marketing campaigns and growth systems.
- Ability to build tools such as ROI calculators, interactive landing pages, or data-driven micro apps.
- Fluent in Hubspot, coding, clay and automation tools
- Creative marketer with an engineering mindset.
- Comfortable designing Enterprise ABM and automating SMB-scale workflows.
- Moves fast, iterates quickly, and thrives in ambiguous environments.
- Bonus Points For… Healthcare, dental, or AI SaaS experience. Experience with ABM platforms, outbound automation, or TOF experimentation. Familiarity with predictive modeling or embeddings. Building LLM-based agents or real-time intent systems.
Benefits
- Direct exposure to the CEO and executive team; a front-row seat to building and scaling a high-growth startup.
- Opportunity to own mission-critical projects that shape the trajectory of the company.
- A steep learning curve with mentorship, autonomy, and clear growth opportunities.
- A culture that values extreme ownership, growth mindset and impact over ego
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
growth engineeringmarketing operationsrevenue operationsROI calculatorspredictive lead scoringABM micro-appsreal-time intent systemspredictive modelingautomation toolscoding
Soft skills
creative marketerengineering mindsetability to iterate quicklythrive in ambiguous environmentscollaborationstrategic thinkingproblem-solvingadaptabilitycommunicationleadership