Verisk

Director, Experiential Marketing Operations

Verisk

full-time

Posted on:

Location Type: Hybrid

Location: Jersey City • New Jersey • United States

Visit company website

Explore more

✨ AI Apply
Apply

Salary

💰 $130,000 - $150,000 per year

Job Level

Lead

About the role

  • Lead a high-performing operations team responsible for event logistics, project management, and financial governance.
  • Mentor and develop team members, fostering a culture of accountability, collaboration, and continuous improvement.
  • Oversee administration and optimization of event and project management platforms (Workfront, Cvent, Exhibit Force).
  • Establish governance for RFPs, contracts, and compliance processes in partnership with Legal, Procurement, and Finance.
  • Drive development and maintenance of an annual experiential marketing calendar aligned with business priorities.
  • Facilitate cross-functional planning sessions with integrated marketing, shared services, and business unit stakeholders.
  • Serve as a trusted advisor to senior leadership on operational strategy, risk mitigation, and resource planning.
  • Lead budget planning, tracking, and reconciliation for experiential marketing programs.
  • Manage vendor relationships and negotiate contracts for event services, technology, and logistics.
  • Monitor ROI and operational KPIs to inform strategic decisions.
  • Champion the use of technology platforms for project management, event registration, and analytics.
  • Develop dashboards and reporting tools to track performance, resource utilization, and business impact.
  • Leverage data-driven insights to optimize processes and improve event outcomes.
  • Define and enforce best practices for experiential marketing operations, including budgeting, vendor management, and risk mitigation.
  • Develop standardized templates, SOPs, and workflows for intake, timelines, and reporting.
  • Provide regular updates to senior leadership on project status, risks, and opportunities for improvement.
  • Deliver enterprise-wide global events calendar and reporting on experiential marketing KPIs.

Requirements

  • Bachelor’s degree required in events, marketing, communications, business, or related field, or demonstrated equivalent in work experience.
  • 10+ years in experiential marketing operations, project management, or event logistics for global organizations
  • Proven success leading operational teams and managing complex, cross-functional projects.
  • Expertise in project management tools (e.g., Workfront, Asana, Smartsheet) and event platforms (Cvent)
  • Strong financial acumen and vendor negotiation skills.
  • Exceptional leadership, communication, and stakeholder management skills.
  • Data-driven mindset with experience in analytics and ROI reporting.
  • Strong organizational and time management skills with keen attention to detail.
  • Ability to travel (up to 20%), and work overtime and irregular hours as needed to support business needs.
Benefits
  • Health Insurance
  • Retirement Plan
  • Disability benefits
  • Paid Time Off
  • Competitive total rewards package
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
event logisticsproject managementfinancial governancebudget planningvendor managementanalyticsROI reportingrisk mitigationprocess optimizationSOP development
Soft Skills
leadershipcommunicationstakeholder managementorganizational skillstime managementattention to detailcollaborationmentoringaccountabilitycontinuous improvement