Vericel® Corporation

Director, Market Development

Vericel® Corporation

full-time

Posted on:

Location Type: Hybrid

Location: Massachusetts • United States

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Salary

💰 $175,000 - $200,000 per year

Job Level

Lead

About the role

  • The Director, Market Development is an integral brand leadership position within the MACI Marketing team, working closely with the Commercial team, as well as Key Opinion Leaders and other Healthcare Professionals.
  • Responsible for developing, managing, and engaging with Key Opinion Leaders and strategic customers identified within their respective geography.
  • Capture HCP beliefs and insights to build and reinforce brand engagement.
  • Execute new processes, initiatives, and programs for MACI Market Development including the Strategic Customer Relationship Management (SCRM) initiative for the MACI Franchise.
  • Contribute to the company’s/product’s success by driving awareness, developing strategies, and building corporate relationships while working collaboratively with Sales, Marketing, Medical Affairs, and other cross-functional areas.

Requirements

  • Master's degree in marketing (preferred), or related clinical degree
  • Minimum 10 years’ experience in medical marketing, advocacy operations, or HCP engagement.
  • Demonstrated experience liaising with KOLs and strategic customers.
  • Excellent written and verbal (including strong executive presence), organizational, and strategic planning skills.
  • An ongoing commitment to conducting business according to the highest legal and ethical standards, and to continually pursue excellence in the development and delivery of all our products and services.
  • Ability to manage multiple priorities in a fast-paced, evolving environment.
Benefits
  • Cutting-Edge Science: Work with a leading regenerative medicine product that is transforming patient care.
  • Career Growth: Be a part of a growing organization with opportunities to expand your impact.
  • Collaborative Culture: Work alongside a team of dedicated professionals who are passionate about improving lives.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
medical marketingadvocacy operationsHCP engagementstrategic customer relationship management
Soft Skills
written communicationverbal communicationorganizational skillsstrategic planningexecutive presenceability to manage multiple priorities
Certifications
Master's degree in marketingrelated clinical degree