Head of Marketing
Veeva Systems
full-time
Posted on:
Location Type: Remote
Location: Massachusetts • New York • United States
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Salary
💰 $150,000 - $275,000 per year
Job Level
About the role
- Build and lead a global organization that delivers against marketing goals, with clearly defined roles, succession plans, and employee success strategies
- Guide the team’s development of plans, messaging, and content that translates business goals into effective marketing strategies for both products and vertical segments
- Define and own the product positioning for the full Veeva Quality portfolio of products aimed at senior business and IT leaders
- Expand and scale content marketing to ensure the right content and derivative assets are developed quickly and with quality
- Adapt materials and marketing for use across a number of different vertical markets and sub-segments
- Closely collaborate with strategy, sales, and product leadership to ensure the development and delivery of the most effective programs aligned to the needs of the business
- Measure and optimize to ensure activities are effective, efficient, and deliver high ROI
Requirements
- 10+ years of progressive marketing experience with 5+ years leading marketing teams
- Foundation in product marketing in high-growth companies with complex products
- Demonstrated history of providing marketing for products across their entire journey from "scale-up" to "market leader"
- Strong experience in translating complex technical capabilities into concise messages and compelling thought leadership
- Track record of building high performing global teams
- Experience aligning diverse stakeholders behind a unified brand vision
- Ability to manage marketing plans and marketing budgets across products, vertical segments, and geographies
- Ability to balance and strategically guide a 20+ person function while also diving into details
- Experience working across stakeholders in strategy, services, and product management roles
Benefits
- Medical, dental, vision, and basic life insurance
- Flexible PTO and company paid holidays
- Retirement programs
- 1% charitable giving program
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
product marketingcontent marketingmarketing strategymarketing plansmarketing budgetsstakeholder alignmentperformance measurementROI optimizationteam leadershipcross-functional collaboration
Soft Skills
communicationstrategic thinkingadaptabilityleadershipteam buildingdetail-orientedproblem-solvingcollaborationvision alignmentemployee success strategies