Veeam Software

Account Based Marketing Automation Manager

Veeam Software

full-time

Posted on:

Location Type: Remote

Location: PennsylvaniaUnited States

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Salary

💰 $118,100 - $219,200 per year

Tech Stack

About the role

  • SME: This person will act as the “go-to” expert on all things 6sense for Veeam, enabling others, documenting best practices, and helping manage our relationship with our critical technology partner
  • MarTech management, process & workflow: maintain and optimize ABM technologies and workflows; build strategies to incorporate roadmap and new to market features
  • Audience Management: This person will guide our campaigns and regional marketing teams to design, build and deploy their audience strategy to support omni-channel programs in 6sense and connected platforms
  • Program Support: This person will work closely with our campaigns, ops, digital, SDR and agency partners to build, launch and optimize engagement programs in and through the 6sense platform
  • ABM Strategy: This person will contribute to our account-based strategy, helping us deploy new best practices across marketing & sales and pilot new approaches, working in lock step with our global campaigns team
  • Platform Governance: This person will oversee management and maintenance of the platform, ensure our teams adopt best practices and our 6sense environment and data remains in top shape
  • Success Measurement: This person will help our teams leverage 6sense and other platforms to report on the success of our initiatives and identify challenges & opportunities based on our performance

Requirements

  • Experience building complex workflows and translating business requirement into logic
  • Experience working with backend technical teams & translating technical concepts back to the business
  • Experience building strategic technology roadmaps and guiding marketing teams on technology use and adoption
  • Training and enablement experience
  • Ability to collaborate cross functionally with all levels of the organization
  • Strong presentation skills
  • Strategic thinker who drives to business outcomes
  • 2+ years hand-on experience with 6sense and/or other account-based revenue platforms
  • 5+ years working with MAP and CRM, preferably Marketo & SFDC
Benefits
  • Unlimited paid time off, plus 3 global VeeaMe Days for self-care
  • Paid parental leave: 8 weeks for all parents, 16 weeks for birthing parents
  • Medical, dental, and vision coverage from day one
  • Mental health support, therapy sessions, and digital wellness tools via SupportLinc EAP
  • 401(k) retirement plan with matching contributions up to annual limits
  • Fertility, adoption, and surrogacy support through Maven, plus paid volunteer time
  • AirVet: 24/7 virtual veterinary care at no cost
  • Legal services, identity protection, and supplemental health insurance options
  • Tax-advantaged spending accounts for healthcare, dependent care, and commuting
  • Professional training and education, including courses and workshops, internal meetups, and unlimited access to our online learning platforms (LinkedIn Learning, Athena, O’Reilly) and mentoring through our MentorLab program

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
workflow buildingaccount-based marketing (ABM)strategic technology roadmapsdata analysisengagement program optimization6sensemarketing automation platforms (MAP)customer relationship management (CRM)MarketoSalesforce (SFDC)
Soft skills
collaborationpresentation skillsstrategic thinkingcross-functional teamworktraining and enablementbusiness outcome focuscommunicationproblem-solvingrelationship managementdocumentation