Valerie Group

Brand Designer

• Create visuals for multiple ecommerce brands across campaigns, product launches, social content, websites, emails, and digital experiences
• Design static ads, landing pages, and product launch campaigns
• Translate ideas into simple, memorable, and impactful visual stories
• Balance creativity with commercial thinking to create design that drives engagement
• Collaborate with marketers, copywriters, and strategists to bring campaigns to life
• Use AI tools as part of the creative process when they enhance the work
• Participate in the hiring process through role-specific assessments and stakeholder interviews where applicable

Director

• Lead paid media strategy and execution across Valerie's portfolio of ecommerce brands.
• Own the overall media budget, performance strategy, and buying team across Meta, Google, TikTok, Amazon, and emerging acquisition channels.
• Work closely with Creative, Analytics, Product, AI, Finance, and Brand teams to continuously improve acquisition performance through experimentation, better decision-making, and world-class execution.
• Ensure consistent profitable growth by identifying winning ideas and effectively turning performance insights into business growth.
• Build high-performing teams, coach buyers, and create a culture of accountability and continuous improvement.
• Proactively identify opportunities, spot performance risks early, and solve problems before they become blockers.
• Confidently communicate complex performance insights to founders and leadership in a simple, actionable way.
• Build systems, frameworks, and processes that help multiple brands grow faster rather than simply managing campaigns.

Brand Designer

Performance Director