Utica National Insurance Group

Content Creator

Utica National Insurance Group

full-time

Posted on:

Location Type: Hybrid

Location: New Hartford • New York • United States

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Salary

💰 $69,000 - $95,000 per year

About the role

  • Lead the day-to-day oversight of our external digital channels, create inspirational, informative, and engaging content.
  • Collaborate across all business segments to ensure our digital presence supports and enhances our business offerings and delivers our messages effectively.
  • Creatively identify, produce, deliver, and manage digital content using a wide range of techniques, including email marketing, website landing pages, video production, social media, webinars, seminars, and more.
  • Work with senior leadership, subject matter experts, product specialists, and designers to create compelling content and product announcements.
  • Monitor, analyze, and report on the performance of digital channels/activities using tools like Google Analytics feeding back to stakeholders and using the data to inform future activities.

Requirements

  • Bachelor's Degree- Degree in Marketing or Communications preferred.
  • 4-7 years- Digital Content Creation, Digital Strategy and Social Media Management.
Benefits
  • Medical and Prescription Drug Benefit
  • Dental Benefit
  • Vision Benefit
  • Life Insurance and Disability Benefits
  • 401(k) Profit Sharing and Investment Plan (Includes annual Company financial contribution and discretionary Profit Sharing contribution based upon annual company financial results)
  • Health Savings Account (HSA)
  • Flexible Spending Accounts
  • Tuition Assistance, Training, and Professional Designations
  • Company-Paid Family Leave
  • Adoption/Surrogacy Assistance Benefit
  • Voluntary Benefits - Group Accident Insurance, Hospital Indemnity, Critical Illness, Legal, ID Theft Protection, Pet Insurance
  • Student Loan Refinancing Services
  • Care.com Membership with Back-up Care, Senior Solutions
  • Business Travel Accident Insurance
  • Matching Gifts program
  • Paid Volunteer Day
  • Employee Referral Award Program
  • Wellness programs
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
digital content creationdigital strategysocial media managementemail marketingwebsite landing pagesvideo productionwebinarsseminarsperformance analysisGoogle Analytics
Soft Skills
collaborationcreativitycommunicationleadershipcontent managementanalytical thinkingstakeholder engagementinspirational content creationinformative content creationengaging content creation
Certifications
Bachelor's Degree in MarketingBachelor's Degree in Communications