Upwork

Lead User Researcher – Product Insights

Upwork

full-time

Posted on:

Origin:  • 🇺🇸 United States

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Salary

💰 $151,500 - $215,500 per year

Job Level

Senior

Tech Stack

SQL

About the role

  • Drive evidence-based decision-making through quantitative research that uncovers deep insights into user behavior, needs, and outcomes
  • Partner across Product, Data Science, and Design to ensure decisions are rooted in statistically sound, customer-centric insights
  • Design and lead robust quantitative studies (surveys, log data analysis, segmentation, conjoint)
  • Integrate quantitative and qualitative data into compelling narratives to guide cross-functional decision-making
  • Build and scale research frameworks such as user satisfaction metrics, trust indicators, and skill validation models
  • Collaborate to refine hypotheses, align on KPIs, and translate research into measurable outcomes
  • Champion research rigor and ethics, ensuring reproducibility, data quality, and responsible handling of user data
  • Provide mentorship on quantitative methods to raise the analytical bar of the Research & Insights team
  • Contribute to Upwork’s mission to create economic opportunities for professionals worldwide and support a remote-first workforce

Requirements

  • A proven track record of 5+ years leading quantitative user research with demonstrable impact on product and strategy
  • Expertise in survey methodology, experimental design, and statistical analysis (e.g., Qualtrics, Looker)
  • Comfortable working with SQL or log data (preferred but not required)
  • Experience crafting customer-centric metrics in marketplaces, reputation systems, or AI-augmented platforms
  • Clear, collaborative communicator able to work across time zones and functions with empathy and precision