unstructured.io

Product Marketing

• Own and continuously evolve the core messaging and positioning for Unstructured
• Translate product capabilities into value propositions and technical narratives tailored to developers, data engineers, and enterprise decision-makers
• Conduct competitive analysis and market research to identify trends, white space opportunities, and differentiation levers
• Own the voice of the customer.
• Partner with Product Managers to shape feature launch strategy, positioning, and messaging from the earliest stages of development
• Collaborate closely with Engineering and Product to understand the technical roadmap and translate it into externally facing communications
• Work with Sales and Customer Success to gather feedback from technical buyers and integrate it into positioning and content strategy
• Create and maintain technical marketing assets, including datasheets, solution briefs, whitepapers, demo scripts, battlecards, and presentations
• Own and produce technical blog posts, product update writeups, and release announcements that engage the community and explain complex concepts clearly
• Deliver and scale internal enablement through product walkthroughs, competitive briefings, and objection-handling materials

Senior Technical Product Marketing Leader

Full-stack Engineer

• Architect the Future
• Own the technical vision for some of the most complex and high-impact systems we build.
• Drive long-term architectural strategy that enables scale, performance, and simplicity.
• Be a Builder and a Multiplier
• Write production-ready code and lead projects that move the needle, while also mentoring engineers across the org.
• Set the standard for clean design, thoughtful abstractions, and scalable patterns.
• Tackle High-Stakes Problems
• Solve deep technical challenges that others shy away from, think orchestration at scale, data flow optimization, and AI-first infrastructure.
• Lead Cross-Org Initiatives
• Align engineering, product, and go-to-market teams around a shared technical roadmap.
• Unblock teams, resolve architectural escalations, and help guide us through “one-way door” decisions.

Staff Software Engineer

Performance Marketing

• Full ownership of pipeline generation for Unstructured’s sales organization, with clear targets and accountability
• Design, execute, and scale multi-channel demand programs across paid, organic, content, events, ABM, outbound support, and PLG-adjacent motions (where applicable)
• Build programs that support complex, enterprise sales cycles and large deal sizes
• Partner tightly with Sales leadership on ICP definition, segmentation, messaging, and pipeline goals
• Build and own Unstructured’s growth roadmap
• Establish attribution, reporting, and forecasting that the executive team and board can trust
• Identify the highest-leverage channels for pipeline creation and double down on what works
• Move quickly: test aggressively, iterate fast, and scale winning motions
• Hire and lead a high-performing Growth team
• Define roles, operating cadence, and performance expectations
• Lay the foundation for a scalable, world-class marketing organization
• Help define and articulate Unstructured’s value proposition for enterprise buyers
• Develop messaging and narratives that resonate with both technical and business stakeholders
• Support product launches, sales enablement, and category leadership
• Potentially assume broader Product Marketing ownership over time

Head of Demand Generation – Growth

Marketing

• Enable sales and GTM teams with credible, technically grounded decks, demos, emails, and narratives.
• Own creation of external-facing technical marketing content across email, social, and long-form formats (e-books, white papers, guides, comparison content)
• Own competitive analysis of tools, architectures, and approaches. Produce battle cards, comparison guides, and objection-handling resources.
• Translate product capabilities into clear, compelling narratives for both technical and business audiences.
• Develop and maintain technical messaging for website content and sales enablement materials.
• Support feature launches with assets that help internal teams explain “what changed, why it matters, and how it works.”
• Gather technical insights from the industry to inform messaging, product positioning, and GTM strategies.

Technical Marketing Manager

Manager

• Build and Scale Global Support
• Design and implement Unstructured’s global support strategy, operating model, and coverage plan across time zones.
• Hire, onboard, and manage small regional support teams in the Americas, EMEA, and APJ.
• Define clear roles, on‑call rotations, escalation paths, and follow‑the‑sun coverage.
• Establish a strong team culture focused on ownership, customer empathy, and operational excellence.
• Own Enterprise Support Operations
• Build and run day‑to‑day support operations, including ticket triage, prioritization, SLAs/SLOs, and customer communications.
• Act as the senior escalation point for complex or high‑severity customer issues.
• Ensure consistent, high‑quality support experiences across regions.
• Partner with Security, Legal, and Compliance teams on customer incidents and enterprise requirements.
• Define Processes, Tooling, and Metrics
• Review and evaluate existing support tooling (e.g., ticketing, on‑call, knowledge base, customer communications).
• Define and track key support metrics (e.g., response time, resolution time, customer satisfaction, backlog health).
• Create runbooks, incident management processes, and post‑incident review practices.
• Build internal and external knowledge bases to scale support efficiency.
• Partner Cross‑Functionally
• Work closely with Engineering to drive efficient debugging, root‑cause analysis, and durable fixes.
• Establish strong feedback loops with Product to surface recurring issues, feature gaps, and customer insights.
• Collaborate with Sales and Customer Success on onboarding, renewals, and enterprise escalations.
• Support pre‑sales and onboarding motions by defining support expectations and readiness for enterprise customers.
• Be Hands‑On When It Matters
• Jump into tickets, incidents, and customer calls as needed—especially early on and during critical events.
• Lead major incident responses, including customer updates and internal coordination.
• Set the standard for technical depth, responsiveness, and customer trust.

Senior Technical Product Marketing Leader

Staff Software Engineer

Head of Demand Generation – Growth

Technical Marketing Manager

Global Support Manager