Unlock Technologies

SEO Marketing

• Lead the brand’s content strategy with a strong focus on SEO and AEO
• Develop and implement a content strategy that aligns with SEO best practices and business objectives
• Consistently create high-quality, engaging content including blog posts, articles, website copy, email newsletters, infographics and print collateral
• Manage and optimize the editorial calendar and writers, assigning tasks and ensuring deadlines are met
• Develop and execute link-building strategies to improve website authority
• Research and implement SEO and AEO best practices to improve SERPs and answer engines
• Track and analyze website traffic, AI and other relevant metrics to measure and enhance content and social media campaign performance
• Translate complex ideas into clear, compelling, and engaging copy
• Define and uphold the brand voice, tone and messaging; provide strategic direction and editorial oversight
• Collaborate closely with marketing, creative teams, agencies, and cross-functional partners

Content Marketing and SEO Manager