Unlock Health

Senior Campaign Manager

Unlock Health

full-time

Posted on:

Location Type: Remote

Location: Illinois • Tennessee • United States

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Job Level

Senior

About the role

  • Work closely with Digital Specialists to design and construct Performance Marketing campaigns
  • Manage day-to-day campaign operations and provide real-time information and status updates to the larger client team
  • Collaborate with the Implementation team on call tracking, conversion pixel installation and troubleshooting
  • Launch campaigns in a timely and accurate manner
  • Monitor campaign performance against client goals and proactively address any issues impacting performance
  • Cover for colleagues during absences or whenever necessary
  • Craft success measurement narrative, ensuring campaign success data tells a story
  • Recommend strategic and tactical adjustments to achieve client goals
  • Deliver accurate and timely performance reports to be shared with clients
  • Attend success measurement calls, collaborating with the Client Lead, Strategy team and Pod Director as necessary to provide insights and recommendations for improved performance
  • Identify both business and platform trends, recommending adjustments to both campaigns and strategies to ensure client success
  • Maintain certifications and stay up to date on industry and platform changes
  • Meet or exceed documented performance goals
  • Continuously learn and develop technical skills to stay updated on platform changes and iterations
  • Cross-train in varied paid media offerings - SEM, Social & Programmatic
  • Be willing to tackle initiatives that fall outside of your day-to-day duties, as necessary, for client success

Requirements

  • 3-5 years of digital marketing experience including SEM, display, YouTube, and social media marketing
  • Bachelor’s degree or relevant experience
  • Proficiency in Google Ads and Meta platforms
  • Google Ads experience in SEM, Mobile, Video and Display
  • Experience with Google Ads Editor and Facebook Power Editor
  • Mastery of Microsoft Excel
  • Ability to work independently and remotely once given direction
  • Strong analytical and logical skills
Benefits
  • Competitive Salary
  • Health, Dental and Vision benefit packages to fit all types of lifestyles
  • Life, Short- and Long-Term Disability Insurance paid 100% by the company
  • FSA / HSA Options
  • 401(K) with a generous company match program
  • Flexible Paid Time Off
  • Paid Parental Leave
  • Hybrid and Remote work schedules available
  • Employee Assistance Program (unlimited free telephonic counseling for a variety of issues such as mental health, financial support, and legal advice)
  • Employee Referral Bonus
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
digital marketingSEMdisplay advertisingYouTube marketingsocial media marketingGoogle AdsGoogle Ads EditorFacebook Power EditorMicrosoft Excelcampaign performance monitoring
Soft Skills
analytical skillslogical skillsindependent workcollaborationcommunicationproblem-solvingadaptabilitytime managementstrategic thinkingreporting
Certifications
Google Ads certificationdigital marketing certification