
Marketing Operations Associate Director
United Community Bank
full-time
Posted on:
Location Type: Office
Location: Greenville • South Carolina • United States
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Salary
💰 $84,136 - $139,486 per year
Job Level
Tech Stack
About the role
- Support the development and implementation of marketing operations strategies and processes.
- Assist in identifying opportunities to improve marketing performance and operational efficiency.
- Collaborate with cross-functional teams including sales, compliance, risk, technology, finance, and analytics.
- Contribute to the optimization of key workflows and systems to support scalability.
- Assist with business continuity planning and support audits and risk assessments.
- Help maintain marketing workflows, policies, and procedures in compliance with regulatory standards.
- Monitor industry trends and regulatory changes impacting marketing and advertising.
- Support the development of dashboards and reports to track marketing effectiveness and customer insights.
- Use data to inform prioritization and contribute to strategic recommendations.
- Assist in managing customer journey initiatives and customer excellence programs.
- Contribute to strategic planning and reporting efforts, including pitch book development.
- Support budget tracking and forecasting under the guidance of senior leadership.
- Provide mentorship and guidance to junior team members as assigned.
Requirements
- Bachelor’s degree in Business, Marketing, or related field.
- Minimum of 5-7 years in the financial services industry, preferably in a marketing operations or project management role.
- 5+ years supporting integrated marketing and PR programs, including budget oversight.
- Strong organizational and analytical skills with the ability to manage multiple projects and meet deadlines.
- Familiarity with marketing operations across digital and traditional channels (web, mobile, social, email, direct mail).
- Working knowledge of marketing and sales technology platforms including Adobe, Tableau, and Salesforce.
- Experience supporting organizational change and agile methodologies preferred.
- Ability to translate data into actionable insights and support decision-making.
- Understanding of the regulatory landscape impacting financial services marketing and advertising.
- Effective communicator with strong collaboration and influencing skills across teams.
- Proficient in Microsoft Office applications with a willingness to innovate, learn, and grow.
Benefits
- Health insurance
- Retirement plans
- Flexible work arrangements
- Professional development
- Paid time off
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
marketing operationsbudget oversightdata analysisproject managementcustomer journey managementstrategic planningreportingauditsrisk assessmentsworkflow optimization
Soft Skills
organizational skillsanalytical skillscollaborationinfluencing skillscommunicationmentorshipstrategic thinkingadaptabilitytime managementproblem-solving