United Aesthetics Alliance

Marketing

• United Aesthetics Alliance (UAA) is a company acquiring plastic surgery and med spa practices nationwide
• Position Summary: Marketing Coordinator supporting Senior Director of Marketing to execute digital marketing across UAA’s platform
• Strategize, develop, and continuously optimize compelling content for social media platforms, email campaigns, blog posts, and digital ads in partnership with vendors
• Support digital growth initiatives by enhancing website user experience (UXO), optimizing conversion rates (CRO), and applying SEO best practices
• Coordinate and schedule content for email, text, Instagram, TikTok, and other marketing channels across locations
• Ensure brand consistency and tone across all branded assets and marketing channels
• Assist with photo and video shoots, including light editing and repurposing content
• Partner with third party agencies and vendor partners as needed and approved by leadership
• Assist with planning and execution of marketing campaigns, promotions, and events across practices
• Collaborate with practice managers and team members to gather content and ensure timely execution
• Manage marketing calendars, timelines, and content approval workflows
• Support in-practice marketing through print materials, events, and branded elements
• Track and report KPIs across marketing initiatives, including ROI, lead generation, and patient acquisition
• Maintain digital asset library and ensure organized storage of marketing materials