
Senior Counsel, Sports & Entertainment
Under Armour
full-time
Posted on:
Location Type: Hybrid
Location: Baltimore • Maryland • United States
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Salary
💰 $227,853 - $284,817 per year
Job Level
About the role
- Lead and support negotiations for high-value sponsorships, partnerships, and media rights deals.
- Develop and execute strategies for maximizing value from new and existing partnerships.
- Partner with Legal and Finance teams to ensure compliance, contract terms, and financial goals are met.
- Have primary responsibility for the drafting of high-value sponsorships and sports marketing partnerships and oversee the drafting, review, and negotiation of other contracts and agreements related to sports marketing partnerships.
- Work cross functionally with UA Legal Teammates to ensure contracts align with business goals while mitigating risks.
- Monitor contract performance to ensure obligations are met.
- Identify and cultivate new business relationships, exploring new models and opportunities in the evolving sports landscape.
- Develop strategies for exploring innovative partnership models, sponsorship opportunities, and business growth initiatives.
- Work to support broader sports marketing teammates to effectively manage the sports property portfolio, ensuring effective activation and optimization of partnerships.
- Collaborate with cross-functional teams to ensure maximum exposure, activation, and value for key properties.
- Monitor trends in the sports industry (sports business, media and entertainment), emerging technologies, and consumer behaviors to inform strategy.
- Provide insights and forecasting to drive decision-making, helping Under Armour stay ahead of market shifts.
- Develop and manage comprehensive portfolio recaps, reporting on the performance and effectiveness of partnerships and sponsorships. Present findings to senior leadership, ensuring insights are actionable and aligned with business objectives.
Requirements
- Bachelor's degree in Business, Marketing, Sports Management, or related field with typically 15 years of relevant experience in sports marketing, business affairs, or related fields or Master’s degree with typically 13 years of relevant experience or typically 10 years of relevant experience without degree.
- Juris Doctor (JD) or equivalent law degree, with 10+ years of experience or specialization in areas that are relevant to the sports industry, entertainment law, and corporate/business law.
- Typically, 8+ years of management experience; or equivalent experience as the subject matter.
- Proven track record in negotiating complex deals and managing high-level partnerships.
- Strong understanding of legal frameworks, contract negotiations, and financial aspects of business partnerships.
- Excellent communication, presentation, and interpersonal skills.
- Ability to thrive in a fast-paced, dynamic environment and lead cross-functional teams.
- Passion for sports and staying ahead of industry trends and innovations.
Benefits
- Paid "UA Give Back" Volunteer Days: Work alongside your team to support initiatives in your local community
- Under Armour Merchandise Discounts
- Competitive 401(k) plan matching
- Maternity and Parental Leave for eligible and FMLA-eligible teammates
- Health & fitness benefits, discounts and resources- We offer teammates across the country programs to promote physical activity and overall well-being
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
contract negotiationsponsorship managementsports marketingbusiness developmentfinancial analysisportfolio managementstrategic planningcompliance managementdeal structuringperformance monitoring
Soft skills
communicationpresentationinterpersonal skillsleadershipcollaborationstrategic thinkingadaptabilityinsight generationrelationship buildingproblem-solving
Certifications
Bachelor's degreeMaster's degreeJuris Doctor (JD)