Salary
💰 $87,000 - $140,000 per year
About the role
- Define the market category and strategic product placement for the Pulse software suite
- Develop and lead the go-to-market strategy for new features and product releases
- Partner with product sales team to create effective tools and campaigns
- Conduct market research and competitive analysis
- Collaborate with SMEs to produce high-impact marketing materials
- Align marketing strategies with overall business objectives
Requirements
- 6+ years of experience in product marketing
- Strong capability to understand and articulate complex technical products
- Proven ability to identify product-market fit and develop GTM plans
- Strong understanding of marketing to government customers
- Exceptional written and verbal communication skills
- Ability to thrive in a fast-paced, dynamic environment
- medical, dental, and vision insurance
- life and disability insurance
- retirement benefits
- paid leave
- tuition assistance
- professional development
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
product marketinggo-to-market strategymarket researchcompetitive analysismarketing materials
Soft skills
communication skillsability to thrive in fast-paced environmentcollaborationarticulation of complex products