Twist Bioscience

Events Marketing Specialist

Twist Bioscience

full-time

Posted on:

Location Type: Remote

Location: California • United States

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Salary

💰 $94,000 - $130,000 per year

About the role

  • Coordinate and manage all regional events, including seminars, trade shows, webinars, networking events, and internal meetings, including planning, prepping, and follow-through in relation to event activities
  • Manages all aspects of tradeshow participation, including registration, booth selection and design, vendor management (e.g., freight, A/V, catering), collateral ordering, and scheduling.
  • Execute comprehensive post-event activities including lead upload and CRM management, sales follow-through coordination with leads, and detailed post-event reporting on performance metrics and outcomes
  • Drive event marketing initiatives including building email campaigns in Marketo, maximizing opportunities for booth activations and engagement, and developing creative event experiences while maintaining meticulous attention to detail in execution
  • Oversee ordering, inventory, and distribution of event giveaways and branded inventory
  • Tracks and manage event budgets meticulously, ensuring all expenses are within allocated limits, achieving optimal ROI while identifying areas for continual improvement.
  • Build and maintain relationships with local sales teams, channel partners, and technology alliance partners.
  • Coordinate with the AMER regional marketing manager to align on regional priorities, set quarterly goals, gain commitment and support for marketing programs, and identify areas of pipeline opportunity and risk.
  • Provide proactive communication and presentations to sales and marketing executives and stakeholders.

Requirements

  • Bachelor’s degree (BS/BA) in Marketing, Communications, Business or related field
  • 3+ years’ experience in an Events Management role at a B2B company
  • Availability to travel at least 30% of the time
  • 3+ years previous experience in marketing management or program management administration
  • Excellent verbal and written communication skills
  • Able to multi-task, prioritize, and manage time effectively
Benefits
  • Health insurance
  • Retirement plans
  • Paid time off
  • Remote work options
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
event managementCRM managementemail campaignsbudget managementlead generationperformance metricsvendor managementcollateral orderingtrade show participationpost-event reporting
Soft Skills
communication skillsmulti-taskingprioritizationtime managementrelationship buildingattention to detailproactive communicationpresentation skills