
Account Executive – Public Relations
TruePoint Communications
full-time
Posted on:
Location Type: Hybrid
Location: Dallas • Texas • United States
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About the role
- serve as primary support for assigned client accounts
- work to develop into a stronger team role, eventually serving as a client lead
- gain experience in client relations, strategy development, and execution
- have a general understanding of clients’ internal business, competitors and industry
- learn marketing and delegation skills through development of interns
- conduct media relations outreach in coordination with clients’ PR goals, targeting national, local and trade print, broadcast and online outlets
- develop media relations materials such as pitches, media advisories and talk points
- secure and coordinate media interviews, successfully facilitate incoming media inquiries
- successfully coordinate and staff media events, with ability to proactively manage media
- accurately report publicity results to internal leadership
- maintain contact and build relationships with clients on a day-to-day basis, and assist with client management, meeting deadlines and budget expectations
- write and edit high-quality materials, including media, messaging and marketing collateral
- support in the development of strategic PR plans to meet clients’ business or marketing goals
- develop and maintain systems for keeping accurate account of client deliverables
- be accountable for the delivery of client work to account leads in an accurate and timely manner
Requirements
- Bachelor's Degree; minimum 2 years related professional experience preferred
- excellent writing, editing and presentation skills including the ability to write polished media and client materials
- proven media relation skills including the ability to consistently secure media results and independently manage media opportunities
- strategic thinking and the ability to effectively express concepts to clients and senior team members
- interact professionally with high-level client executives, possess excellent interpersonal skills
- solid account management skills including the ability to lead and take ownership
- must be independent and work well on a team; proactively contribute recommendations to enhance results
- detail-oriented and dedicated; proactive and enthusiastic with an ability to juggle multiple tasks and meet deadlines; a quick learner
- interest in and regular consumption of local and national media (newspapers, magazines, blogs, podcasts, tv, radio) and social media channels (Instagram, Facebook, TikTok, LinkedIn, X, etc.)
- proficient in Microsoft Word, Excel, PowerPoint, Outlook, Canva and all social media platforms
Benefits
- competitive health benefits
- profit-sharing bonus plan
- 401(k) with competitive matching
- ongoing professional development
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
writingeditingpresentationmedia relationsaccount managementstrategic thinkingclient managementmedia outreachpublic relationsmarketing collateral
Soft Skills
interpersonal skillsteamworkproactivedetail-orientedenthusiastictime managementcommunicationownershipstrategic expressionquick learner
Certifications
Bachelor's Degree