Account Manager

• Build and maintain strong relationships with clients, acting as the primary point of contact for all account-related matters.
• Develop a deep understanding of clients’ business goals and objectives to identify opportunities for growth and additional services.
• Coordinate cross-functional teams to ensure timely and successful delivery of solutions that meet client needs.
• Manage account budgets, contracts, and invoicing, ensuring financial targets are met.
• Monitor and report on account performance metrics and client satisfaction.
• Address client concerns promptly and effectively, escalating issues as necessary.
• Stay informed about industry trends, competitor activities, and market developments to provide valuable insights to clients.
• Serve as a strategic advisor to clients on digital transformation, AI adoption, marketing technology, and customer acquisition initiatives.
• Lead client discussions around SEO, AEO (Answer Engine Optimization), paid media, conversion optimization, analytics, and customer experience improvements.
• Identify opportunities to leverage AI, automation, and emerging technologies to improve campaign performance, operational efficiency, and business outcomes.
• Collaborate with specialists across SEO, paid media, analytics, development, creative, and CRM teams to develop integrated growth strategies.
• Translate complex technical and marketing concepts into clear business recommendations for stakeholders and executive teams.
• Monitor campaign performance, attribution data, and business KPIs to identify growth opportunities and optimization recommendations.
• Facilitate quarterly business reviews (QBRs) and strategic planning sessions with clients.

Producer

• Coordinate the production flow for digital marketing deliverables across paid media, organic social, email, content, landing pages, and campaign assets.
• Help ensure each deliverable has the required brief, copy, creative direction, specs, assets, due dates, and approval path.
• Track production status across active deliverables and flag blockers, missing inputs, or risks.
• Work with project/program teams to keep production work organized and visible in project management tools.
• Help ensure final deliverables are properly prepared for review, client approval, publishing, trafficking, or handoff.
• Turn approved campaign direction, content plans, or strategy inputs into clear production briefs.
• Support brief development for social posts, paid ads, carousels, reels, display assets, landing pages, emails, and campaign materials.
• Ensure creative and execution teams receive the required information to produce work accurately.
• Support production requirements for paid and organic social assets.

Tru

Account Manager

Marketing Production Manager