Data Analyst – Fintech Services
Trendyol Group
full-time
Posted on:
Location Type: Hybrid
Location: Istanbul • Turkey
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About the role
- A data analyst defines success metrics and provides analytical solutions for complex product-related questions such as behavioral segmentation, feature usage, UX performance and funnel analysis. They build and maintain dashboards, develop data models to track product performance, and conduct A/B test analyses to drive KPI improvements. Their role also includes translating data into actionable insights, supporting business teams with ad-hoc analyses and aligning reporting efforts with company strategy.
- Take initiative to drive business value by identifying untapped growth potential and operational inefficiencies.
- Serve as a proactive analytical partner to the business, delivering rapid, high-impact insights through dashboards, funnel analytics, root-cause analysis, and ad-hoc reporting.
- Develop intuitive, actionable BI dashboards that measures business health, empowering stakeholders to measure performance and make data-informed decisions.
- Empower non-technical users for self-service analytics by setting up the right infrastructure with the right tools.
- Design and standardize segmentations to ensure a consistent customer view across the company.
- Employ ML-based causal inference techniques to move beyond simple correlation, explaining the root causes of business events and predicting the impact of potential interventions.
- Work closely with the Data Science team to optimize models through diagnostic analysis, feature engineering, and iterative feedback loops.
Requirements
- University degree preferably in Engineering, MIS, Management, Statistics.
- Minimum 2-year experience in data analytics, business intelligence or a similar role.
- Experience in Retail industries, Retail Banking, Fintech, Payments specifically within Credit Risk Analytics or Growth Analytics, is highly preferred.
- Strong background in data analysis and defining KPIs that align with business objectives, analyzing performance trends, and uncovering actionable growth opportunities.
- Advanced proficiency in SQL combined with a solid foundation in mathematics and statistics. Experience with Python or R is a plus.
- Proficiency in BI tools is preferred. Specific experience as a BI Developer using Qlik (Qlik Sense/QlikView) is strongly preferred. Experience with Looker, Tableau, or Data Studio is also valuable.
- Experience analyzing large-scale clickstream data to understand user behavior.
- A growth mindset with a self-starter, proactive attitude and sense of urgency.
- A creative problem solver who thrives in ambiguity and is excited to collaborate across different functions within a fast-paced environment.
- Strong communication skills and an ability to break down complex information into digestible insights.
- Excited to work with different functions within the company, creative problem solver who thrives with ambiguity.
- Develop custom data models and algorithms to apply to data sets.
- Excellent written and verbal communication skills in English.
Benefits
- Hybrid working model with flexibility: a schedule that helps you find the right balance between flexibility and team bonding, including work-from-abroad opportunities and a summer working model.
- Customisable FlexBenefits budget: Adjust your daily meal allowance, choose your health insurance package (and extend it to your spouse or children), and pick from additional benefits like fuel support or Trendyol shopping credits.
- Well-being support: Access to location-based in-house doctors, as well as psychologist and dietitian support, and HPV vaccination provision.
- Personalised training allowance and learning opportunities: Use your annual budget for any training or conference of your choice, explore our Learning Management System (LMS) anytime, and join in-person learning sessions offered throughout the year.
- Responsibility from day one: Take full ownership from the start in a culture where every voice is heard and valued.
- A diverse, international team: Collaborate with global peers across our offices in Berlin, Amsterdam, Dubai, and beyond, in a startup-spirited and collaborative environment.
- Opportunities to grow with the best: Tackle meaningful challenges, develop through hands-on experience, and grow with the support of expert guidance and global mentoring.
- Meaningful connections beyond tasks: Be part of team rituals, events, and social activities that help us stay connected and inspired.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
data analysisKPI definitionA/B testingdata modelingSQLPythonRBI dashboard developmentML-based causal inferencefeature engineering
Soft Skills
proactive attitudecreative problem solvingstrong communication skillsgrowth mindsetcollaborationinitiativeanalytical thinkingadaptabilityself-starterability to simplify complex information