Transcat

Director, Digital Marketing

Transcat

full-time

Posted on:

Location Type: Remote

Location: United States

Visit company website

Explore more

✨ AI Apply
Apply

Salary

💰 $120,000 - $140,000 per year

Job Level

Lead

About the role

  • Develop and execute a comprehensive digital marketing strategy
  • Own and drive Transcat’s organic search strategy
  • Manage paid search and digital advertising strategies
  • Own the strategy for transcat.com and ensure an excellent user experience
  • Own end-to-end lead generation strategy
  • Define KPIs and build reporting frameworks

Requirements

  • 8+ years of progressive digital marketing experience
  • 3 years in a leadership role
  • Bachelor’s degree in Marketing, Business, Communications, or a related field
  • Proficiency in Google Analytics 4 (GA4)
  • Expertise in SEO and paid search
  • Strong project management skills
  • Excellent written and verbal communication skills
Benefits
  • Competitive compensation and benefits
  • Paid time off
  • Health insurance
  • Tuition reimbursement
  • Retirement plan
  • Stock purchase plan
  • Training and development for career advancement
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
digital marketing strategyorganic search strategypaid searchdigital advertisinglead generation strategyKPI definitionreporting frameworksSEOGoogle Analytics 4
Soft Skills
leadershipproject managementwritten communicationverbal communication