TMW Unlimited

Performance Marketing

• Lead development and execution of direct-to-consumer marketing campaigns across EMEA markets.
• Collaborate with planning and creative teams to build integrated campaign strategies tailored to regional and country-level requirements.
• Manage multi-channel activations including offline/online media, social media, influencer partnerships, sponsorships, and events.
• Adapt and articulate product positioning and messaging for local audiences and cultural nuances.
• Work with internal teams to align campaign outcomes to KPIs linked to brand growth, demand generation, and revenue impact.
• Collaborate with internal stakeholders (sales, product, regional leads) and external partners (OEMs, ODMs, retailers, agencies).
• Support co-marketing initiatives with retail and channel partners, amplifying direct-to-consumer plans.
• Drive alignment across teams, budgets, and timelines to deliver seamless execution.
• Work with planning to analyse consumer behaviour, market trends, and competitor activity to identify growth opportunities.
• Maintain and optimise marketing reporting, tracking KPIs such as share of voice, brand preference, digital engagement, and demand contribution.
• Report on campaign performance against pipeline influence and revenue attribution metrics.
• Alongside planning teams, provide data-driven recommendations to improve campaign ROI and business impact.
• Manage campaign budget allocations and financial tracking.

German Speaking Campaign Manager – Gaming

Marketing

• Develop and execute integrated marketing plans with strategic partners to drive joint business growth.
• Align marketing initiatives with partner business goals, sales targets, and product roadmaps.
• Lead the creation of co-branded campaigns, product launches, digital content, and demand generation programs.
• Manage end-to-end campaign execution including messaging, creative development, and performance tracking.
• Own the planning, allocation, and ROI tracking of MDF investments.
• Guide partners on proposal development and ensure compliance with branding and ROI standards.
• Act as the primary marketing liaison between internal teams (sales, product, comms) and partner marketing counterparts.
• Build strong relationships with partner stakeholders to ensure alignment and collaboration.
• Define KPIs and measure the effectiveness of partner marketing programs.
• Provide regular reporting and insights to internal and partner stakeholders.
• Collaborate with product and content teams to develop partner-facing assets such as solution briefs, case studies, and sales enablement tools.
• Ensure consistent messaging and brand alignment across all partner touchpoints.
• Support joint participation in industry events, webinars, and partner summits.
• Coordinate logistics, messaging, and promotional activities for partner-led events.

Italian Speaking Partner Marketing Manager

Customer Success Manager

• We’re looking for a **Data Planner **with a experience working in **CRM and customer profiling**. You’ll be passionate about data, adept at simplifying complex data scenarios and capable of translating them into actionable strategies for our client’s CRM focused marketing initiatives.
• We’re looking for someone who likes to get involved in the end-to-end data strategy, right from who we target to how effective our marketing efforts have been and on-going optimisation.
• You’ll have the opportunity to work with a talented team of data and strategic planners, data scientists and analysts who are passionate about making a positive impact on their clients’ business. We work collaboratively to deliver strong work and you’ll play an influential role in that process.
• **This is a hybrid role which for us means a mix of working from home and our offices in Farringdon, London. **
• **What’s in it for you?**
• The Strategy and Planning team at TMW Unlimited is made up of a team of industry professionals, who come from a range of diverse backgrounds both professionally and personally.
• The department has an exemplary range of specialists in their field, meaning you’ll always have someone at hand to help you with projects and ensure the work you’re creating is at the highest calibre.
• **What’s The Day to Day?**
• You’ll be working on a CRM and Loyalty account, working with strategy, client services, and data ops to deliver market leading CRM programmes to drive business growth for one of the world’s biggest brands.
• **Customer journey planning & data strategy**
• - Create targeting strategies that utilise segmentation and data models, whilst finding opportunities for personalisation and enhancing relevance.
• - Collaborate with the strategic planner on development of the customer comms journey, including data capture moments and email triggers.
• **Data insight, reporting & analytics**
• - Create insight led reporting that brings together CRM, website analytics, and business outcomes to provide insight led recommendations on what we should do next
• - Create measurement frameworks and define metrics that demonstrate progress towards campaign/programme objectives
• - Develop and implement test & learn strategies to drive optimisation
• **Customer Profiling and Mapping**
• - Work with 3rd party data sources such as Experian to deliver customer profiling projects, used to identify acquisition audiences
• - Use mapping tools for regional planning
• **Lead implementation of CRM Strategy**
• - Articulate CRM strategy into data briefs that align targeting, contact strategy, and creative elements and manage the briefing process with key stakeholders.
• **Project management**
• - Manage multiple projects on different accounts, including setting priorities, timelines, and resource allocation.
• **Data Governance**
• - Maintain a comprehensive understanding of the clients’ database infrastructure, data and Martech stack
• - Familiarity with GDPR regulations and their implications regarding lawful bases and permissions in communications throughout the customer experience as well as best practice

CRM Data Planner

Director

• Act as the senior data lead for the client, owning and driving the CRM data strategy in line with business objectives.
• Inspire and manage the Data Planning and Analytics teams to deliver work that’s accurate, insightful, and always on time.
• Oversee end-to-end data delivery across campaigns, ensuring accuracy, timeliness, and efficiency.
• Partner with agency client leadership to design, scope, and deliver strategic initiatives including data transformation, segmentation, customer journeys, and measurement frameworks.
• Champion a test-and-learn culture, using insights to improve performance and unlock new opportunities.
• Work closely with cross-agency and client-side teams (tech, media, creative, and CRM ops) to ensure seamless integration of data across all touchpoints.
• Translate complex data outputs into clear, compelling insights and recommendations for senior stakeholders.
• Act as a trusted advisor, challenging client thinking and bringing innovation in CRM data, analytics, and measurement.

Data Planning Director

Account Manager

• Seconded to a major government client to lead relationships with the client’s private sector network (major UK brands, SMEs, influential individuals)
• Support delivery of centrally led campaigns, events and international brand activations; focus on US activity and a flagship LA event in May 2026
• Manage the client’s private sector council (20+ C-Suite representatives)
• 12 month contract; expected to attend the client’s central London office on a hybrid basis
• Act as secretariat for the private sector council: arrange 3 meetings/year and act as day-to-day liaison
• Manage and recruit supporters to support global campaign activity
• Oversee engagement programme including one-to-one meetings, annual reception and ad hoc events
• Lead roll-out of champion model and create new engagement products
• Provide consultancy on stakeholder engagement and support regional leads internationally
• Act as advocate for the programme, presenting to international delegations and key stakeholders

German Speaking Campaign Manager – Gaming

Italian Speaking Partner Marketing Manager

CRM Data Planner

Data Planning Director

Senior Campaigns and Partnerships Manager