
Product Marketing Manager
Time Doctor
full-time
Posted on:
Location Type: Remote
Location: Brazil
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About the role
- Act as a strategic partner to Product from discovery through launch, bringing market intelligence, buyer context, and competitive insight into roadmap discussions.
- Lead cross-functional GTM planning for new features and major releases, ensuring Sales, Marketing, and Customer Success are aligned and equipped from day one.
- Define launch messaging, enablement materials, and campaign inputs while building GTM strategies that support both sales-led and product-led growth motions.
- Own Time Doctor’s product positioning and messaging framework, ensuring it remains clear, differentiated, and grounded in real buyer needs.
- Translate product capabilities into outcome-focused narratives tailored to different personas, industries, and buying stages.
- Ensure messaging is consistent across launches, campaigns, sales materials, and product pages on the website in partnership with content, digital, and product teams.
- Equip Sales with the tools they need to win, including battlecards, competitive objection guides, and product narratives.
- Analyze customer feedback and product usage data to identify adoption patterns and highlight where messaging or enablement needs to improve.
- Own win/loss analysis and competitive intelligence, turning findings into actionable insights for product, sales, and marketing teams.
- Monitor trends shaping workforce analytics, productivity insights, and distributed work so Time Doctor’s narrative stays ahead of the market.
- Use AI tools and emerging technologies to enhance product marketing workflows while maintaining an experimentation mindset.
Requirements
- 5+ years of experience in Product Marketing within a B2B SaaS company
- Proven experience leading go-to-market strategies for SaaS products or major feature launches, not just contributing to them
- Strong understanding of product positioning, messaging frameworks, and competitive analysis
- Experience working across sales-led and product-led growth motions
- Ability to translate complex product capabilities into clear business value
- Experience collaborating cross-functionally with Product, Sales, Marketing, and Customer Success
- Strong analytical thinking and ability to work with market insights and customer data to build evidence-based positioning and messaging
- Excellent English written communication skills with the ability to produce clear, compelling product narratives - you can write a crisp one-pager, a battlecard, and a homepage headline, and they all feel like the same brand
- Hands-on experience using AI tools in your day-to-day marketing work
- Experience working in remote or distributed teams
Benefits
- 100% remote and async-first — work from anywhere
- Mission-driven company shaping the future of work
- Strong product-market fit with tens of thousands of users (and growing)
- Collaborative, humble, high-performing team
- Competitive pay + 30+ days of paid time off
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Product MarketingGo-to-market strategiesProduct positioningMessaging frameworksCompetitive analysisAnalytical thinkingMarket insightsCustomer data analysisSaaS productsB2B
Soft Skills
Cross-functional collaborationCommunication skillsStrategic thinkingAdaptabilityExperimentation mindset