Thermo Fisher Scientific

Senior Manager, Regional Market Development – Laboratory Products

Thermo Fisher Scientific

full-time

Posted on:

Location Type: Remote

Location: North Carolina • Pennsylvania • United States

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Job Level

Senior

About the role

  • Lead and inspire a high-performing North America regional marketing team, delivering sustained revenue growth and demand generation results.
  • Own the North America regional marketing strategy and operating plan, aligned with global priorities and regional business objectives.
  • Translate deep customer and market insights into compelling, differentiated campaigns with a strong customer-first mindset.
  • Partner closely with Global Marketing, Product Management, Digital Marketing and Sales to develop and execute integrated marketing programs.
  • Drive successful New Product Introductions (NPIs) across North America, ensuring strong launch readiness, adoption, and revenue performance.
  • Collaborate with Marketing Operations to deploy multi-channel campaigns across digital, field, partner, and event channels, maximizing reach and ROI.
  • Enable sales teams and channel partners with effective messaging, tools, training, and campaign support to accelerate pipeline and close rates.
  • Monitor and analyze marketing performance, market trends, customer segments, and competitive dynamics, adjusting strategies to exceed growth targets.
  • Present insights, results, and recommendations to senior stakeholders and executive leadership.
  • Manage and optimize the regional marketing budget, ensuring efficient investment and strong return on marketing spend.

Requirements

  • Advanced Degree plus 6 years of experience, or Bachelor's Degree plus 8 years of experience in marketing with demonstrated success in strategic planning and execution
  • 3+ years of people management experience leading teams
  • Deep understanding of marketing fundamentals including segmentation, positioning, and integrated campaign development
  • Strong analytical skills with ability to derive insights from market data and metrics
  • Demonstrated success in digital marketing across multiple channels (web, social, email, search)
  • Experience developing and executing successful product launches and go-to-market strategies
  • Excellent project management abilities with track record of delivering results in matrix environment
  • Outstanding written and verbal communication skills and stakeholder management
  • Proven ability to build relationships and collaborate across functions and geographies
  • Experience in life sciences, biotech, pharmaceutical or related scientific industries preferred
  • Proficiency with marketing automation platforms, CRM systems, and analytics tools
  • Strong business acumen with customer-centric mindset
  • Ability to travel up to 25% as required
Benefits
  • competitive remuneration
  • annual incentive plan bonus
  • healthcare
  • range of employee benefits
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
strategic planningdigital marketingcampaign developmentproduct launchesgo-to-market strategiesmarketing performance analysissegmentationpositioningmulti-channel campaignsROI maximization
Soft Skills
people managementanalytical skillsproject managementwritten communicationverbal communicationstakeholder managementrelationship buildingcollaborationcustomer-centric mindsetleadership
Certifications
Advanced DegreeBachelor's Degree