The Real Deal

Subscription Product Manager

The Real Deal

full-time

Posted on:

Location Type: Hybrid

Location: New York CityNew YorkUnited States

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Salary

💰 $100,000 - $140,000 per year

About the role

  • Analyze subscriber behavior, conversion funnels and churn trends to identify opportunities for improvement
  • Use data to diagnose friction points across the subscription experience
  • Develop hypotheses, run experiments and measure results to inform product decisions
  • Present insights and recommendations based on performance trends and experimentation results
  • Analyze churn drivers and cancellation trends
  • Identify behavioral patterns that signal retention risk
  • Improve renewal, cancellation and account management flows
  • Partner closely with Customer Service to translate recurring subscriber issues into product improvements
  • Implement product and experience improvements that reduce avoidable churn
  • Optimize paywall performance and subscription flows
  • Identify friction points across acquisition and checkout
  • Run structured experiments on pricing, packaging, messaging and offers
  • Improve checkout UX and subscription purchase experience
  • Continuously test and iterate to improve conversion rates
  • Define and consult on product initiatives that increase total subscriber count
  • Improve monetization through pricing strategy, packaging and offer testing
  • Support corporate subscription workflows in partnership with Sales
  • Ensure subscription mechanics support overall revenue growth goals
  • Collaborate with the Head of Product and cross-functional stakeholders to help define and prioritize the roadmap for subscription improvements
  • Identify opportunities to improve retention, conversion and subscriber growth through product optimization
  • Use data and experimentation to inform prioritization and roadmap recommendations
  • Ensure subscription infrastructure supports a complex business model including individual and corporate subscriptions
  • Work closely with Product and Development to scope and ship subscription improvements
  • Collaborate with Marketing to ensure alignment between product experience and acquisition campaigns
  • Partner with Sales on corporate subscription workflows and upsell opportunities
  • Work with Customer Service to identify systemic subscription issues and improve subscriber experience
  • Coordinate with Editorial when subscription strategy impacts content access or positioning

Requirements

  • 3 to 5 years of product management or growth experience
  • Direct experience managing subscription or recurring revenue products
  • Strong analytical skills and a data-driven approach to decision making
  • Experience analyzing subscriber behavior, conversion funnels and churn drivers
  • Experience running A/B tests and experimentation programs
  • Experience with Piano strongly preferred
  • Experience in digital media, publishing or B2B information services is a plus
  • Experience working with corporate or multi-seat subscription models is a strong plus
  • Ability to translate complex data into clear insights and actionable product decisions
  • Strong communication skills and ability to collaborate across teams
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
data analysisA/B testingexperimentationsubscription managementconversion optimizationpricing strategyuser experience (UX) improvementchurn analysisbehavioral analysisproduct optimization
Soft Skills
analytical skillsdata-driven decision makingcommunication skillscollaborationproblem-solvinghypothesis developmentpresentation skillscross-functional teamworkinsight translationstakeholder management